The golden line – CSR: an ambitious law in search of concreteness

2024-11-17 16:15:00

En 2018, Tunisia took out its great legislative pen to sign a law full of promises: that on corporate social responsibility (CSR). An ambitious text, however still in deep sleep, since without implementing decrees, this law remains a dream on glossy paper for many companies.

It must not be denied that this law aims to reconcile companies with their social and ecological environments, while contributing to sustainable development and good governance. In particular, it provides for the creation of regional steering committees and a national observatory to supervise and promote CSR initiatives.

Fortunately, some Tunisian companies did not wait for their hand to be held before rolling up their sleeves. And that must be saluted. Despite this context, several companies listed on the Tunis Stock Exchange demonstrate an interest in social responsibility. “Assurances Maghrebia”, “Assurances Maghrebia Vie”, “Délice Holding”, “Poulina Groupe Holding”, “Company for the manufacture of beverages of Tunisia”, “Star”, “Tunisie Leasing and Factoring” lead the way and publish their ESG (Environmental, Social and Governance) reports.

Why do they do it? Because these pioneers understood something: CSR is not just a pretty badge to stick on their website. It is a strategic lever, a compass in the jungle of competitiveness. In a world where investors no longer swear by “green” and “social”, these Tunisian companies are playing their card and they are doing it well.

In other words, companies that would like to prosper and above all establish strategic partnerships with European companies, as a supplier, subcontractor, or otherwise, must inevitably invest in CSR. In fact, even if in Tunisia there are no overly restrictive formal obligations, European laws and standards, for example, require companies operating in the territory to deal only with suppliers who respect certain CSR criteria.

But, because there is always a but, this beautiful dynamic of certain Tunisian companies remains fragile. Without an institutional framework, without a national observatory, without these regional steering committees promised by the 2018 law, CSR initiatives still depend too much on “goodwill”. A shaky situation which prevents the generalization of these practices.

The article The golden line – CSR: an ambitious law in search of concreteness appeared first on La Presse de Tunisie.

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‍ What are the key ​challenges⁢ hindering the implementation of the 2018‍ CSR law in‍ Tunisia?

**Interview with Dr. Amira Ben Salah, ‍CSR Expert ⁢and ‍Advocate for Sustainable Development in ​Tunisia**

**Editor:**⁤ Thank you for⁤ joining us‌ today, Dr. Ben Salah.‌ We’re discussing the⁤ 2018 corporate social responsibility (CSR) law in⁣ Tunisia, which, although ambitious, seems to have stalled. ⁣What are ⁣your‍ thoughts on the current state‌ of‌ this ‌law?

**Dr. Ben ‍Salah:** Thank you for having me. Yes, the ‍2018 ‍CSR law​ in⁣ Tunisia was‍ indeed a⁢ significant step toward integrating social and ecological considerations into business ⁢practices. However, ‍without the necessary‍ implementing ⁣decrees, many companies find themselves unsure of how to⁤ proceed. It’s a classic case of policy without‍ action,‍ which unfortunately leaves the ⁤law more⁢ theoretical​ than​ practical.

**Editor:** You ‌mentioned ‍the importance ‌of regional steering committees and a national observatory. How crucial are these‌ elements for the law’s effectiveness?

**Dr. Ben Salah:** They are vital. These committees and ⁤the observatory ⁣are designed to create a ⁤framework for businesses to engage meaningfully with CSR. They would​ help in ⁢guiding companies, providing resources, and ensuring accountability. Without them, the law⁢ lacks the enforcement mechanisms that can drive real change.

**Editor:** Despite the challenges, you noted that some ‌companies are already ⁤taking initiative. Can you give us ‌examples of companies leading the way in CSR in Tunisia?

**Dr.⁣ Ben Salah:** Absolutely! Companies like Assurances Maghrebia, Assurances Maghrebia ‌Vie, and Délice Holding are⁣ excellent⁣ examples. They are not waiting for the legal framework⁣ to become fully operational. They understand the⁢ value of corporate responsibility and ​are implementing practices that support community development and environmental sustainability.

**Editor:** How⁤ do you envision the future of CSR in Tunisia if the law were‍ to be fully ⁢implemented?

**Dr. Ben Salah:** If the law is⁣ fully implemented, it could reshape the business landscape in Tunisia. ‍Companies would be more accountable, and⁢ we’d likely see⁣ an increase in sustainable practices that benefit ​both society and⁢ the ⁢environment. This could also enhance Tunisia’s global competitiveness, attracting foreign investment focused on ethical and sustainable operations.

**Editor:** what message ‌would you want to convey to ‌Tunisian⁢ businesses‍ that may still view CSR as a‍ burden rather ‍than an opportunity?

**Dr. Ben Salah:** I would encourage them to see CSR as a strategic asset rather than a liability. Embracing social responsibility can lead to innovation, improved brand⁢ reputation, and ultimately, financial performance. It’s about building a resilient business that is in⁣ tune with the needs of its community⁣ and ‍environment, which ‌is essential for long-term success.

**Editor:** Thank⁢ you,⁢ Dr. ‌Ben Salah, for your insights ⁢on CSR in Tunisia. It’s clear that while​ challenges remain, ‌there are also opportunities for meaningful progress.

**Dr. Ben Salah:** Thank you for shedding light ‍on this important topic. I ⁣hope⁢ to see more‍ businesses stepping ⁤up in the future.

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