2024-11-07 18:29:00
The Ministry of Tourism, Crafts and the Social and Solidarity Economy and the Moroccan Society of Tourism Engineering (SMIT), are launching the “Tourism Project Bank”, a digital platform, which aims to stimulate investment Moroccan tourism, particularly among young people.
A catalyst for tourism investment
As part of the 2023-2026 tourism roadmap, the Tourism Project Bank offers a catalog of more than 200 standard projects serving as inspiring and replicable models across the territory. With a long-term objective of 600 projects, this initiative aims to enrich the offer of tourist experiences in different areas of the country. Each project is carefully detailed and includes the estimated investment amount, expected turnover, operational profitability, and even projected employment. Investment opportunities range from 100,000 dirhams to 10 million dirhams, catering to a wide range of investors.
“The Tourism Project Bank complements the existing ecosystem of incentive measures. Faced with the numerous opportunities offered by the Moroccan tourism sector, this innovative platform considerably simplifies the investment process. It allows you to quickly identify the most promising projects thanks to a system of filters by region, by type of activity and by tourism sector. The platform also provides detailed and ready-to-use project sheets, thus offering a turnkey solution to potential investors. » declares Fatim-Zahra Ammor, Minister of Tourism, Crafts and Social and Solidarity Economy.
Tailor-made support
The Tourism Project Bank does not just present opportunities. It also directs investors towards comprehensive support. From the initial idea to realization, including easy access to state subsidies, the platform considerably simplifies the entrepreneurial journey.
A diversity of opportunities
Covering the 14 thematic and transversal sectors of the Roadmap, the Tourism Project Bank places emphasis on innovation and sustainability. It offers unique and attractive concepts such as:
* Maritime activities: dolphin watching excursions, glass-bottom boat trips, sport fishing, etc.
* Entertainment activities: open-air cinema, nighttime mini-golf, etc.
* Aerial sports: paragliding, skydiving, helicopter tours, etc.
* Innovative experiences: Zoo 4.0 with augmented reality, local product tours (argan, cherries, spices), etc.
* Sports and well-being activities: sand surfing, bird watching, wingsuit, via ferrata, bungee jumping, sand therapy, etc.
The available projects combine authenticity, technology and sustainable practices, thus meeting the aspirations of a new generation of entrepreneurs aware of environmental issues.
A tool for regional development
The Tourism Project Bank is part of a broader territorial development strategy. By directing investments towards profitable projects with high potential, it contributes to strengthening the attractiveness of all regions of Morocco, in perfect harmony with the tourist potential of each region.
The Tourism Project Bank is accessible today via the platform:
1731046715
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**Interview with Fatim-Zahra Ammor, Minister of Tourism, Crafts and Social and Solidarity Economy, Morocco**
**Interviewer:** Thank you for joining us today, Minister Ammor. Can you tell us about the recently launched “Tourism Project Bank” and its significance for Morocco’s tourism sector?
**Minister Ammor:** Thank you for having me. The “Tourism Project Bank” is a digital platform designed to stimulate investment in Moroccan tourism, particularly aimed at engaging young entrepreneurs. It serves as a comprehensive catalog of over 200 standardized projects that can be adapted and implemented across the country. Our ultimate goal is to showcase 600 projects that enrich the diversity of tourist experiences in Morocco.
**Interviewer:** That sounds like a fantastic initiative! What features does the platform offer to potential investors?
**Minister Ammor:** The platform offers a user-friendly interface that allows investors to filter projects by region, type of activity, and sector. Each project comes with detailed information, including estimated investment amounts, expected turnover, operational profitability, and potential job creation. This makes it easier for investors—whether small or large, with budgets ranging from 100,000 to 10 million dirhams—to identify the most promising opportunities.
**Interviewer:** How does the Tourism Project Bank fit into Morocco’s broader tourism roadmap for 2023-2026?
**Minister Ammor:** The project aligns perfectly with our long-term objectives set out in our tourism roadmap. By providing a structured investment framework, we believe this bank will not only attract more investors but also enhance the overall quality and variety of tourism offerings in Morocco. It complements existing incentive measures and aims to create a more vibrant and competitive tourism sector.
**Interviewer:** What support will the Tourism Project Bank provide beyond just listing investment opportunities?
**Minister Ammor:** Beyond the project listings, we aim to offer tailored support to investors. This includes guidance throughout the investment process, helping them navigate any regulatory challenges, and providing strategic advice to ensure their projects succeed. Our goal is to create a nurturing environment for both local and international investors who wish to contribute to our tourism growth.
**Interviewer:** It seems like a promising development for Morocco’s economy! What message would you like to send to potential investors?
**Minister Ammor:** I encourage both local and international investors to explore the opportunities available through the Tourism Project Bank. Morocco has immense potential in the tourism sector, and through collaboration, we can create sustainable projects that not only generate profit but also contribute positively to our communities and culture. Together, we can shape the future of Moroccan tourism!
**Interviewer:** Thank you very much, Minister Ammor, for sharing your insights with us today.
**Minister Ammor:** Thank you for having me. I’m excited about the future of our tourism sector!