Filmax Turns 70 and Goes Big! đ
Letâs have a round of applause for Filmax as it opens yet another chapter in its illustrious history! At a sprightly 70 years old, youâd think theyâd be considering retirement and taking up knitting, but no! Theyâre launching a new production line dedicated to entertainment programs for television and telefilms. Talk about a mid-life crisis gone right!
Meet the Man of the Hour: Xavi Viza
Enter Xavi Viza. With more than three decades of experience, Xavi is about to make us all feel like underachievers at the proverbial water cooler. Heâs not just stepping into this role; heâs driving a shiny new bus down Filmax Avenue, and letâs just say, itâs not stopping for anyone! From producing hit shows like ‘Extra-Rosa’ to directing the legendary children’s programs on RTVE, this guy has been busy! Just try to keep up. His track record includes hits like ‘Los Lunnis’ and that unforgettable Three Wise Men parade in Barcelona! If you havenât seen it, do your homework!
A Friend in High Places
Now, it seems Xavi isn’t just a talented director; heâs also got some high-profile buddies! Carlos FernĂĄndez, Filmax’s president and CEO, referred to him as a “very good friend.” And you know what they say about friends: you can choose them, but you canât choose your family! Lucky for Filmax, they got a family member who knows what theyâre doing. âThis is a tremendously exciting challenge,â says Xavi. And given the state of the global audiovisual landscape right now, it sounds like he just signed up for a thrilling rollercoaster ride!
Xaviâs Recent Triumphs
Xavi has recently completed his stint at Focus Studios, where he produced series like ‘Reina Roja’ and the award-winning telefilm ‘Alguns dies d’ahir’. Not to mention the entertainment program ‘Master xof’ â which, if you ask me, sounds like the sort of thing you’d watch at 3 AM after possibly one too many. But donât knock it until youâve tried it!
Filmax: The New Age of Storytelling
Filmax, based in the sunny paradise of Barcelona, is on a roll. Itâs 70 years of experience behind it, and I must say, itâs aged quite nicely! The studio has gone from strength to strength, producing more than 100 films and series that have garnered awards and international recognition. Thatâs more successful than my dating life in the last decade!
What’s Next?
So, whatâs next for Filmax and its new entertainment wing? If Xavi is to be believed (and I have a hunch he knows what heâs talking about), they are poised to adapt to all the latest trends. Forget crystal balls; itâs all about engaging with a changing global audiovisual landscape, one format at a time. And who wouldnât want to see where this adventure leads?
With all the excitement building up, one can only wonder: Will we see the next blockbuster on our screens soon, or a groundbreaking series that makes âGame of Thronesâ look like a school play? Stay tuned, folks â Filmax has plenty more tricks up its sleeve, and with Xavi Viza at the helm, the show must go on!
Filmax, a renowned player in the audiovisual industry, marking its 70th anniversary last year, has embarked on an ambitious venture by opening a new production line specifically devoted to crafting entertainment programs for television and telefilms. To spearhead this exciting new initiative, the company has appointed Xavi Viza as the new Director of Entertainment and TV Movies. This innovative division will complement Filmax’s existing operations in film production, series production, theatrical distribution, international sales, and factual programming.
Xavi Viza brings with him over thirty years of substantial experience within the audiovisual realm. His illustrious career kicked off at Antena 3, where he was part of the team responsible for creating iconic programs such as ‘Extra-Rosa’ and ‘Sorpresa Surpresa’. Subsequently, he transitioned to RTVE, where he honed his skills as a director of children’s programming, overseeing beloved shows like ‘Los Lunnis’, ‘Peter & Jack’, ‘Aprendemos en Clan’, as well as the festive broadcasts of the Three Wise Men parades in Barcelona. His stint as Executive Producer on Clan, RTVE’s dedicated children’s channel, saw the launch of various successful series including ‘Big Band Clan’, ‘TutĂş’, ‘Momonters’, ‘Blackye & Company’, and the feature film ‘Lunnis de legend’.
âXavi is a very good friend, with a long and fruitful professional career in the audiovisual industry. It is a pleasure that he joins the Filmax team family and contributes his experience and talent to produce new entertainment content,â stated Carlos FernĂĄndez, the president and CEO of Filmax. His endorsement reflects the high expectations surrounding Vizaâs role, emphasizing the potential for innovation and creativity.
In the last three years, Xavi Viza has served as the director of Focus Studios, being instrumental in various significant productions. His work includes the critically acclaimed series ‘Reina Roja’ and ‘Terra Alta’, the telefilm ‘Alguns dies d’ahir’âwhich received the Silver Globe 2023 Hall of Fame award at the World Media Festivals 2023âand the engaging entertainment program ‘Master xof’, showcasing his versatility and talent across multiple genres.
Throughout his extensive career, Xavi Viza has developed not only strong skills in program direction and executive production but also a remarkable aptitude for the creation and adaptation of engaging formats that resonate with audiences.
âThis new step for Filmax represents a tremendously exciting challenge. The global audiovisual landscape is undergoing significant change and growth. Filmax possesses all the requisite qualities to innovate and create new formats that align with evolving industry trends,â Xavi Viza expressed enthusiastically, highlighting his vision for the future.
Based in the vibrant city of Barcelona and boasting over 70 years of operational expertise, Filmax is committed to integrating all facets of the audiovisual processâfrom conceptual development and production to exhibition, distribution, and international sales. Since Julio FernĂĄndez took the reins of the company in 1987 and Carlos FernĂĄndez assumed the presidency and CEO role in 2010, Filmax has successfully produced over 100 fiction and animated films, alongside dynamic series that have garnered numerous awards and gained international acclaim.
**Interview with Xavi Viza, Director of Entertainment and TV Movies at Filmax**
*Interviewer:* Thank you for joining us today, Xavi! Congratulations on your new role with Filmax. Givenâ your impressive âbackground, what excites you most⤠about leading this new production line for entertainment programs?
*Xavi Viza:* Thankâ you! Itâs great to be here. Whatâ excites me âthe most is the opportunity to innovate and create content that resonates with audiences today. The audiovisual landscape is evolving rapidly, and I’m thrilled to be part of a team thatâs ready⣠to adapt and push boundaries. Filmax has a rich history, and I⣠see âthis as a chance to buildâ on that legacy with fresh, engaging stories.
*Interviewer:* Youâve had a successful career creating hits for various networks. How do⤠your past experiences at Antena 3 and RTVE â¤influence your vision forâ this new venture at Filmax?
*Xavi Viza:* My experiences have taught me the importance of storytelling and audience connection. âWorking on programs that became part of⢠people’s lives has shaped my approach to production. At Filmax, âI want âto bring thatâ same passion and understanding to our new projects, ensuring we create not just content, but experiences that âviewers⢠will⢠cherish.
*Interviewer:* You mentioned that adapting to trendsâ is critical in the current atmosphere of the audiovisual market. What specific trends doâ you see shaping the industry moving forward, and how will Filmax address âthem?
*Xavi Viza:* Weâre seeing a surge in demand for⣠diverse content that reflects different cultures and lifestyles, âŁespecially with the rise of streaming platforms. Additionally, audiences are engaging with stories in different formats, from short films to interactive experiences. Filmax plans to embrace these trends by experimenting with various formats and formats that speak to our viewers, ensuring we meet and exceed their expectations.
*Interviewer:* Speaking of high expectations, what kind of projects can we lookâ forward to from your team in the ânear future?
*Xavi Viza:* While I â¤canât reveal too âmuch just yet, I can tell you⢠we aim to blend entertainment with meaningful storytelling. Expect a mix of lighthearted programs and thoughtful narratives that shine a light on current issues. Weâll also explore collaborations with talented creators and writers to bring fresh ideas to life. Itâs an exciting time!
*Interviewer:* Filmax has a rich historyâhow do you plan to honor that legacy while âcultivating something new?
*Xavi Viza:* Thatâs a great question!⢠I believe the key is âŁto honor our past while daring to innovate. We want to incorporate Filmaxâs signature storytelling style while â˘introducing new voices and perspectives. Itâs about finding that â¤perfect balanceâcelebrating what has made Filmax great but also looking forward to what can make us even â¤greater.
*Interviewer:* Lastly, what message would you like to share with the team at Filmax and your audience as you embark on this new journey?
*Xavi Viza:* I want to âsay Iâm incredibly âgrateful to be part of â¤this fantastic team and to remind everyone⢠that collaboration is key. Each voice matters, and together, we can create something truly âspecial. To our audience, weâre committed to bringing you stories that entertain, â˘inspire, and resonate. We canât wait âŁto share our journey with you!
*Interviewer:* Thank you, Xavi! Weâre excited to see where this new chapter leads Filmax.
*Xavi Viza:* Thank you for having me! Letâsâ keep the creativity flowing!