Likes on posts on microblogging website X have been encrypted, no user will be able to see other user’s likes anymore.
According to the Associated Press (AP) news agency, X started hiding likes from June 12 and users are being informed of the new change through a pop-up notification.
The like button did not disappear from all users’ eyes immediately, but gradually all users will lose seeing the like button on another user’s post.
Under the feature, only the person posting will see their likes, but other users will be unable to see how many likes a post has received.
According to the company, the new change has been made under privacy and more similar changes will be made on the X.
X users expressed surprise at the start of hiding the Likes button, while there were fears that in the future the retweet and post viewing features would be restricted or encrypted or they would be charged a monthly fee. will be linked to
A number of changes are being made to X, last May the platform was completely rebranded and renamed to X.com, from Twitter.com.
Similarly, since Elon Musk bought the platform, several changes have been introduced and more changes are likely to be made.
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Interview with Jane Doe, Social Media Analyst
Editor: Thank you for joining us today, Jane. We’re discussing the recent decision by X to encrypt likes on posts. What impact do you think this will have on user interaction on the platform?
Jane Doe: Thank you for having me! I believe this change will significantly alter the dynamics of user engagement. By hiding likes, X is attempting to shift the focus away from popularity metrics and back to the content itself. This could encourage more genuine conversations rather than posts being driven solely by the pursuit of likes.
Editor: That’s an interesting perspective. However, many users have expressed surprise and even concern over this change. Do you think it might lead to a decrease in user satisfaction over time?
Jane Doe: Absolutely, there’s a chance for that. The like button has been a critical feature for years; it’s a form of feedback for creators. Without that visible validation, some users, especially influencers, might find their engagement levels drop, which could discourage them from posting altogether. It’s a double-edged sword.
Editor: Some users are also worried that this could be a slippery slope, potentially leading to other features like retweet counts becoming hidden. Do you think this could happen, and would that be a positive or negative development?
Jane Doe: It’s definitely a concern, and I can see how users might feel that way. If more metrics are hidden, we could end up in a situation where user’s voices are drowned out by algorithmic preferences rather than actual engagement. On the flip side, it might create a more authentic environment, but the challenge will be whether the community can adapt to those changes.
Editor: Very thought-provoking. So, in light of these changes, what do you think the overall sentiment among users will be in the coming months?
Jane Doe: I anticipate a mixed reaction. While some users might embrace the focus on content authenticity, others may feel lost without the traditional metrics of popularity. It could even spark debates about privacy versus accountability on social media platforms. It’s certainly a topic that could ignite many discussions.
Editor: To our readers, how do you feel about X’s decision to encrypt likes? Do you view it as a step towards a healthier online community, or do you think it undermines transparency on the platform? Let’s spark that debate!
This change could be just the beginning of more restrictions on the platform. Do you think there’s merit to those concerns?
Jane Doe: I think those worries are valid. Users have seen significant changes since Elon Musk took over, and the rebranding from Twitter to X has already left many feeling unsettled. If other key engagement features, such as retweets or post views, are similarly restricted or monetized, it could lead to a mass exodus of users who feel their experience is being compromised.
Editor: Looking forward, how do you believe X might compensate for the potential decline in user satisfaction? Will they need to introduce new features or incentives to keep users engaged?
Jane Doe: Certainly! To maintain user engagement, X will need to innovate. This could include enhancing content algorithms to promote quality interactions, introducing gamified elements for engagement, or even offering subscription models that could provide enhanced visibility for posts. Just hiding likes won’t be enough to sustain a thriving user base if satisfaction continues to wane.
Editor: Thanks for sharing your insights, Jane. It will be interesting to see how users adapt to these changes in the coming months.
Jane Doe: Thank you for having me. I’m looking forward to seeing how this unfolds too!