NFL x Veronica Beard: A Match Made in Fashion Heaven
In a delightful twist for those of us who enjoy both the thrill of a touchdown and the suave sophistication of style, Veronica Swanson Beard, the co-founder of Veronica Beard, recently let loose a rather exciting proclamation:
“We are thrilled to partner with the NFL to elevate game day style.”
Honestly, I never thought I’d see the day when “sartorial excellence” and “football fanaticism” were uttered in the same breath. But here we are, a world where avid fans can find themselves draped in exquisite fabric while screaming at referees’ calls!
Imagine this: snugly wrapped up in your team’s colors, looking as sharp as a tack—if those tacks were made from cashmere and silk blend. Veronica Miele Beard, who also shares the co-founder title, added:
“As fashion and sports enthusiasts, we are very pleased to be able to offer our customers an upscale alternative to traditional fan clothing.”
That means no more ill-fitting jerseys that make you look like a walking advertisement for regret; now, you can channel your inner Beckham while looking like you just stepped off a Milan runway. Isn’t that every home game dream?
But let’s talk brass tacks—well, brass zippers for a jacket that will cost you a cool $998. Yes, you read that right; this isn’t your grandma’s knitting project gone rogue. The NFL x Veronica Beard Dickey Jacket is described as “a timeless statement piece”—which, let’s face it, translates to “I look like I’ve got financial commitments but also a fabulous closet!”
And really, who wouldn’t pay that amount to ensure their fashion says, “I care about my team” while also whispering, “and I can afford to do this”?
Highlighting flattering silhouettes and versatility, this jacket is said to encapsulate “the diverse and active lifestyle of modern women.” Because nothing encapsulates a woman’s diverse and active lifestyle like having to decide between catching a football and making sure her outfit matches her latte. Well done, Veronica Beard; you’ve just solved the world’s biggest dilemma!
The jacket collection will be available for pre-sale starting October 21st, with the official launch on November 12th. Just when you think you can’t take any more excitement this year, you may find yourself refreshing NFLShop.com like it’s your favorite online dating app, waiting for that perfect match—or in this case, jacket.
Now, before we rush off to give away our savings for the sake of fashion, it’s important to touch on the ethical touch of the brand. Founded in 2010, Veronica Beard also champions the philanthropic program #VBGIVESBACK. With a motto that’s not just clever but meaningful—“Look good, feel good, do good”—they’re committed to supporting women, children, and families.
Who knew that when draping yourself in luxurious fabrics, you could begin to save the world one jacket at a time? Who’s ready for a fashion revolution?
So, gear up, fashion-savvy football fans! The NFL x Veronica Beard Dickey jacket isn’t just gear; it’s a lifestyle statement with a hefty price tag. But, as in all great fashion debates, the question remains: can you really put a price on looking this good while you scream at your favorite team? Well, if you can afford it, then I dare say—absolutely!
„We are thrilled to partner with the NFL to elevate game day style.”said Veronica Swanson Beard, co-founder of Veronica Beard. “We’ve redesigned our signature Veronica Beard Dickey jacket so our most passionate and discerning football fans can look stylish in their team’s colors – while cheering from the stands.”
Veronica Miele Beard, also co-founder of Veronica Beard, added: “As fashion and sports enthusiasts, we are very pleased to be able to offer our customers an upscale alternative to traditional fan clothing. The NFL x Veronica Beard Dickey Jacket is a timeless statement piece that football fans will enjoy for seasons to come.”
With its flattering silhouette, versatility and sporty flair, the NFL x Veronica Beard Dickey jacket embodies the diverse and active lifestyle of the ready-to-wear brand’s customers and will undoubtedly become a collector’s item.
The NFL x Veronica Beard Dickey Jacket Collection will be available for pre-sale starting October 21st, with the collection officially launching on November 12th. Each jacket in the collection is priced at $998. For more information, see and on NFLShop.com.
ABOUT VERONICA BEARD: Veronica Beard was created by sisters-in-law Veronica Miele Beard and Veronica Swanson Beard. What began in 2010 with a range of jackets has evolved into a lifestyle collection of cool classics that appeal to today’s diverse and versatile woman. In 2015, they founded the philanthropic program #VBGIVESBACK, which works to support women, children and families. Their motto is: Look good, feel good, do good.
