- e-katanalotis
One of the easiest solutions is to enter the electronic platform e-katanalotis, where the prices of products by supermarket chain are listed on a daily basis. The Ministry of Development’s digital tool now enables households to not only compare product prices, but also basket costs from chain to chain, so they can decide where to shop. The differences shown in the prices of the same products, depending on the supermarket and the offers it has, even reach 100%, while the difference in the total cost of the basket varies according to its composition.
According to a price survey carried out by “ET”, putting 11 basic products in the basket, the total cost in one chain reached 44.37 euros, in another 45.65 euros, in the third supermarket 50.89 euros and in the fourth, 60.79 euros. In other words, by using the platform, consumers could save up to 27% for that basket.
In another basket, with 25 products, the “scissor” is 6%, however the price difference of the exact same products from chain to chain is huge. For example, toothpaste from a large multinational is sold from 1.6 to 3.10 euros, i.e. up to 93.8% more expensive. At 88.3% is the scissors from one supermarket to another for the same dishwashing detergent, as its price starts from 2.39 and even reaches 4.5 euros.
Therefore, households, using the application, can see in which supermarket they will spend the least money to buy the same basket of products.
- Offers
Another way for them to spend less money is to follow the chain’s offers either online or through the brochures available in the stores. The competition between companies to maintain their market shares is so great that promotions are continuous and with great intensity, especially in detergents, cleaners and personal hygiene items, the discount reaches even 50% or is available with form “1+1 gift”, while in food it is usually up to 30% or in the form of “2+1 gift”.
For example, these days liquid laundry detergent of a well-known company is available on sale in a large chain at 5.68 euros, while in the rest its price starts from 11.23 and reaches up to 11.63 euros. In other words, one can allocate half the money, if he follows the offers.
- Private label
A good alternative for cheaper purchases are private label products, which according to research carried out by “ET” they are sold up to 250% cheaper than branded products, a fact that has also contributed to their participation in the “household basket”. Comparing the prices of branded and PL products of a large chain, the biggest price difference (+250%) is recorded in shower gels, with the branded ones being sold at 7.35 euros and the no name only at 2.10 euros (1,000 ml). They are followed by bleach with 217%, sunflower oil with 193% and the price of a liter at 4.83 and 1.65 euros respectively, and toilet paper (8 rolls) with 175.1%.
157.9% more expensive is branded rice for pilaf, at 2.45 euros compared to 0.95 euros for the private label, with the scissors opening at 157.9%, followed by beans (500 grams), flour for all-purpose and lenses, with their price difference being 152%, 150% and 132% respectively.
- “Household Basket”
The “household basket”, the implementation of which began in October 2022, has also brought positive results in terms of the de-escalation of prices, giving a way out mainly to financially vulnerable households. Thus, although a liter of fresh milk outside the “basket” (brand name) starts at 1.65 euros, in the “basket” of a large private label chain, fresh milk is available for just 1 euro per liter. Eggs of a well-known company (6), whose normal price is 3.04 euros, in the “basket” of a large chain they cost only 1.95 euros. Accordingly, branded baby diapers (50 pieces) within the “basket” are sold at half price, at 10 euros, from 20 euros which is their original price. Thus, even if someone does not want to buy private label products, they can look for affordable solutions of branded items in the “household basket”.
EVOLUTION OF PRICING PRODUCTS WITH THE BLOCK ON OFFERS AFTER APPRAISAL
| PRODUCT | JANUARY 2024 | OCTOBER 2024 | CHANGE (%) |
| ALL-PURPOSE FLOUR 1 KG | 1,52 | 1,52 | – |
| FRESH MILK 1 LITER | 1,8 | 1,69 | -6,11 |
| INSTANT COFFEE 200 GRAMS. | 7,62 | 7,88 | +3,41 |
| AVGA 6 PIECES | 3,10 | 3,04 | -1,94 |
| COLA 1 LITER | 1,35 | 1,37 | +1,48 |
| FETA (400 G PACK) |
6,51 |
6,34 |
-2,61 |
| LENTILS 500 G. | 1,72 | 2,02 | +17,44 |
| MEDIUM BEANS 500 GRAMS. | 2,33 | 2,26 | -3 |
| OLIVE OIL (1 LITER) | 13,22 | 14,3 | +8,17 |
| SUNFLOWER OIL (1 LITER) | 4,53 | 4,83 | +6,62 |
| SPAGHETTI No. 6 500 GRAMS. | 0,94 | 0,84 | -10,84 |
| RICE FOR PILAFI 1 KG | 4,8 | 4,65 | -3,12 |
BRAND PRICE COMPARISON AND PL PRODUCTS
| PRODUCTS | LAST NAME | PRIVATE LABEL | BRAND-PRIVATE LABEL PRICE DIFFERENCE |
| ALL-PURPOSE FLOUR (1 KG) | 2 | 0,70 | +150% |
| HIGH PASTEURIZED FRESH MILK (1 LITRE) | 1,94 | 1,20 | +61,7% |
| STRAINED YOGURT (1 KG) | 4,70 | 2,50 | +88% |
| GREEK COFFEE 194 G. | 3,94 | 2,10 | +87,6% |
| IMPORT THIN LENSES 500 GR. | 2,18 | 0,94 | +131,9% |
| MEDIUM BEANS 500 GRAMS. | 2,52 | 1 | +152% |
| EXTRA VIRGIN OLIVE OIL (1 LITER) | 15,38 | 13,65 | +12,6% |
| SUNFLOWER OIL (1 LITER) | 4,83 | 1,65 | +192,7% |
| SPAGHETTI No. 6 500 GRAMS. | 1,18 | 0,62 | +90,3% |
| RICE FOR PILAFI 500 GRAMS. | 2,45 | 0,95 | +157,9% |
| CHLORINE (1,250 ml) | 2,98 | 0,94 | +217% |
| LAUNDRY DETERGENT IN POWDER (45 WASHS) | 9,5 | 5,45 | +74,3% |
| FOAM BATH (1 LITER) | 7,35 | 2,10 | +250% |
| SANITARY PAPERS (8 ROLLS) | 9,96 | 3,62 | +175,1% |
| TOTAL | 76,89
|
37,42
|
+105,5% |
/* — PerfOps by Nuevvo (nuevvo.com) — */
// Utilities
const allScripts = document.getElementsByTagName(‘script’);
window.lst = allScripts[allScripts.length – 1];
window.isMobile=(function() {var ua=navigator.userAgent||navigator.vendor||window.opera;return ((/Android/i).test(ua) && (/Mobile/i).test(ua)) || (/BlackBerry|iPhone|iPod|Opera Mini|IEMobile/i).test(ua);})();
function asyncLoadScript(url) {
var alScript = document.createElement(‘script’);
alScript.src = url;
alScript.async = true;
//window.lst.parentNode.insertBefore(alScript, window.lst);
document.body.appendChild(alScript);
}
function asyncLoadModule(url) {
var alScript = document.createElement(‘script’);
alScript.src = url;
alScript.type=”module”;
//window.lst.parentNode.insertBefore(alScript, window.lst);
document.body.appendChild(alScript);
}
function displaySlot(id) {
if (document.querySelector(‘#’+id)) {
googletag.display(id);
}
}
// Fix OCM JS errors
window.defineSlots = function(t, r){};
/*! instant.page v5.2.0 – (C) 2019-2023 Alexandre Dieulot – */
(function(){
let t,e,n,o,i,a=null,s=65,c=new Set;const r=1111;function d
})();
// InMobi Choice. Consent Manager Tag v3.0 (for TCF 2.2)
setTimeout(() => {
var host=”eleftherostypos.gr”;var element=document.createElement(‘script’);var firstScript=document.getElementsByTagName(‘script’)[0];var url=” uspTries=0;var uspTriesLimit=3;element.async=true;element.type=”text/javascript”;element.src=url;firstScript.parentNode.insertBefore(element,firstScript);function makeStub(){var TCF_LOCATOR_NAME=’__tcfapiLocator’;var queue=[];var win=window;var cmpFrame;function addFrame(){var doc=win.document;var otherCMP=!!(win.frames[TCF_LOCATOR_NAME]);if(!otherCMP){if(doc.body){var iframe=doc.createElement(‘iframe’);iframe.style.cssText=”display:none”;iframe.name=TCF_LOCATOR_NAME;doc.body.appendChild(iframe);} else {setTimeout(addFrame,5);}}return !otherCMP;}function tcfAPIHandler(){var gdprApplies;var args=arguments;if(!args.length){return queue;} else if(args[0]===’setGdprApplies’){if(args.length > 3 &&args[2]===2 &&typeof args[3]===’boolean’){gdprApplies=args[3];if(typeof args[2]===’function’){args[2](‘set’,true);}}} else if(args[0]===’ping’){var retr={gdprApplies: gdprApplies,cmpLoaded: false,cmpStatus: ‘stub’};if(typeof args[2]===’function’){args[2](retr);}} else {if(args[0]===’init’ && typeof args[3]===’object’){args[3]=Object.assign(args[3],{ tag_version: ‘V3′ });}queue.push(args);}}function postMessageEventHandler(event){var msgIsString=typeof event.data===’string’;var json={};try {if(msgIsString){json=JSON.parse(event.data);} else {json=event.data;}} catch (ignore){}var payload=json.__tcfapiCall;if(payload){window.__tcfapi(payload.command,payload.version,function(retValue,success){var returnMsg={__tcfapiReturn: {returnValue: retValue,success: success,callId: payload.callId}};if(msgIsString){returnMsg=JSON.stringify(returnMsg);}if(event && event.source && event.source.postMessage){event.source.postMessage(returnMsg,’*’);}},payload.parameter);}}while (win){try {if(win.frames[TCF_LOCATOR_NAME]){cmpFrame=win;break;}} catch (ignore){}if(win===window.top){break;}win=win.parent;}if(!cmpFrame){addFrame();win.__tcfapi=tcfAPIHandler;win.addEventListener(‘message’,postMessageEventHandler,false);}}makeStub();var uspStubFunction=function(){var arg=arguments;if(typeof window.__uspapi!==uspStubFunction){setTimeout(function(){if(typeof window.__uspapi!==’undefined’){window.__uspapi.apply(window.__uspapi,arg);}},500);}};var checkIfUspIsReady=function(){uspTries++;if(window.__uspapi===uspStubFunction && uspTries 0) {
//asyncLoadScript(‘
adSenseSlots.forEach(function(e){
});
}
// Phaistos Adman
//asyncLoadScript(‘
window.AdmanQueue=window.AdmanQueue||[];
AdmanQueue.push(function(){Adman.adunit({id:338,h:’
// OneSignal
window.OneSignalDeferred = window.OneSignalDeferred || [];
OneSignalDeferred.push(function(OneSignal) {
OneSignal.init({
appId: “487cc53b-3b66-4f84-8803-3a3a133043ab”,
});
});
// Disqus
var disqus_config = function() {
this.page.url=”
this.page.identifier = 1542788;
};
setTimeout(function(){
(function() {
var d = document,
s = d.createElement(‘script’);
s.src=”
s.setAttribute(‘data-timestamp’, +new Date());
(d.head || d.body).appendChild(s);
})();
}, 3000);
function cmpActionCompleted() {
// OCM & DFP
//asyncLoadScript(‘
asyncLoadScript(‘
asyncLoadScript(‘
/*
// CleverCore
(function(document, window) {
var a, c = document.createElement(“script”);
c.id = “CleverCoreLoader57097″;
c.src = ”
c.async = !0;
c.type = “text/javascript”;
c.setAttribute(“data-target”, window.name);
c.setAttribute(“data-callback”, “put-your-callback-macro-here”);
try {
a = parent.document.getElementsByTagName(“script”)[0] || document.getElementsByTagName(“script”)[0];
} catch (e) {
a = !1;
}
a || (a = document.getElementsByTagName(“head”)[0] || document.getElementsByTagName(“body”)[0]);
a.parentNode.insertBefore(c, a);
})(document, window);
*/
// Taboola/Project Agora
asyncLoadScript(‘
asyncLoadScript(‘
// For Google AdSense
if (document.querySelectorAll(‘.adsbygoogle’).length) {
asyncLoadScript(‘
}
// Phaistos Adman
asyncLoadScript(‘
// Glomex
if (document.querySelectorAll(‘glomex-integration’).length) {
setTimeout(function(){
asyncLoadModule(‘
}, 2000);
}
// Dalecta
setTimeout(() => asyncLoadScript(‘ 800);
// Vidoomy
//asyncLoadScript(‘
// Weather
setTimeout(() => asyncLoadScript(‘ 1000);
/*
// Facebook Pixel
!function(f, b, e, v, n, t, s) {
if (f.fbq) return;
n = f.fbq = function() {
n.callMethod ? n.callMethod.apply(n, arguments) : n.queue.push(arguments)
};
if (!f._fbq) f._fbq = n;
n.push = n;
n.loaded = !0;
n.version = ‘2.0’;
n.queue = [];
t = b.createElement(e);
t.async = !0;
t.src = v;
s = b.getElementsByTagName(e)[0];
s.parentNode.insertBefore(t, s)
}(window, document, ‘script’, ‘
fbq(‘init’, ‘618972382017166’);
fbq(‘track’, ‘PageView’);
*/
// OneSignal
setTimeout(() => asyncLoadScript(‘ 5000);
}
// Microsoft Clarity
(function(c,l,a,r,i,t,y){c[a]=c[a]||function(){(c[a].q=c[a].q||[]).push(arguments)};t=l.createElement(r);t.async=1;t.src=”https://www.clarity.ms/tag/”+i+”?ref=wordpress”;y=l.getElementsByTagName(r)[0];y.parentNode.insertBefore(t,y);})(window, document, “clarity”, “script”, “l14tw277rg”);
// Yandex Metrica
(function(m,e,t,r,i,k,a){m[i]=m[i]||function(){(m[i].a=m[i].a||[]).push(arguments)};m[i].l=1*new Date();for(var j=0;j<document.scripts.length;j++){if(document.scripts[j].src===r){return;}}k=e.createElement
#secrets #cheap #purchases