Beyond the trends that mark the catwalks, the royals They are governed by their own microtrends. Four years ago, they all left midi dresses aside to opt for tailored suits as a look working favorite, in recent months they have advocated the jumpsuit as the ideal versatile garment to wear in a day or night look, and now it is the brand Safiya the one that has snuck into your ranking of preferences. Mathilde of Belgium, Sarah Ferguson or Princess Amalia of the Netherlands They are the latest clients of this firm that has been in the wardrobes of Kate Middleton and Meghan Markle for some time now.
The Queen Matilda She is in New York, where she met with other personalities such as Prince Harry, the heads of UN agencies and other dignitaries who met with survivors and advocates to end violence against children in New York. For this occasion, Queen Mathilde opted for Queen Letizia’s favourite colour, red, debuting a midi-length dress, with a fitted silhouette and a V-neckline, which stands out for its original pleated crossover top.
BENOIT DOPPAGNE//Getty Images
BENOIT DOPPAGNE//Getty Images
Beyond this pattern and the color, one of the most prominent of the season, what draws attention is the brand that signs the design: SafiyaFounded in London in 2011 by Daniela Karnuts, for years Meghan Markle y Kate Middleton have been the two best ambassadors within the royal family. Meghan chose a beautiful blue dress from the brand for her grand international tour of Australia in 2018, and also wore a Safiyaa dress for her farewell to the United Kingdom in March 2020.
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Meghan Markle, dressed as Safiyaa, on her tour of Australia in 2018.
Kate Middleton She also opted for a dress of Safiya in November 2023, one of his last public appearances before announcing his illness. But in recent weeks, they have been Mathilde of Belgium, Sarah Ferguson and Princess Amalia of the Netherlands those who have put the spotlight on this brand that celebrates femininity and advocates timeless and elegant garments.
All of her dresses have in common impeccable cuts, the use of striking, solid tones and original, flattering silhouettes made from luxurious fabrics. Mathilde of Belgium’s dress is currently on sale at the online store Safiya for 1,185 euros. Also trusting Safiyaa, Sarah Ferguson and Princess Amalia wore the same green dress just a few days apart.
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Princess Amalia of the Netherlands and Sarah Ferguson wearing the same green dress worn by Safiyaa.
It is a striking design in green cady, with a fitted body and a open cape-effect sleeves which add a good dose of glamour to the dress. This model perfectly exemplifies the spirit of the brand, honouring craftsmanship and personalised customer service by making them in their own workshops spread across different European cities.
A formula that has conquered the royals most stylish of all generationsfrom Kate Middleton and Meghan Markle to Sarah Ferguson or Princess Amalia.
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