The German Federal Cartel Office has given its approval, according to a statement from the competition authority. The decisive factor was “that Amazon is a significantly larger competitor in both the online trade in printed books and in the e-book sector,” said President Andreas Mundt. The Thalia company wants to take over customer relationships from the Weltbild online shop and the Tolino brand e-readers sold by Weltbild, as well as the Weltbild brands and domains. The retail stores are not involved.
Competitive alternative to Amazon
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“Thalia has a significant market position in the book trade and is also a relevant force in e-books through the Tolino platform. We have therefore taken a close look at the acquisition of customer data and brands from Weltbild,” said Mundt. Customers have sufficient alternatives available to them in the form of independent booksellers, other bookstore chains and online retailers.
Tolino was launched in 2013 by Telekom and major German booksellers – including Thalia and Weltbild. The aim was to be able to present a competitive offering on the growing e-book market, not least against Amazon’s Kindle.
It was only recently announced that the insolvent online book retailer Weltbild would cease operations at the end of August. 14 branches were affected. The 440 employees are to receive their notices in September, it was announced. In Austria, there are still two Weltbild branches in Graz and St. Pölten. The company filed for bankruptcy at the Augsburg District Court in June. Subsequently, no investors were found who wanted to take over the business.
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How will Thalia’s acquisition of Weltbild’s customer relationships impact competition in Germany’s book market?
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Thalia Acquires Weltbild’s Customer Relationships and Tolino Brand: Boosting Competition in Germany’s Book Market
In a significant move, the German Federal Cartel Office has given its approval for Thalia, a major bookstore chain, to acquire Weltbild’s customer relationships, Tolino brand e-readers, and Weltbild brands and domains. This acquisition is a strategic step towards creating a competitive alternative to Amazon in Germany’s online book market.
Competitive Landscape in Germany’s Book Market
Andreas Mundt, President of the German Federal Cartel Office, stated that the acquisition was approved due to Amazon’s significant market presence in both online printed books and e-books. Thalia, with its significant market position in the book trade, is well-positioned to provide a competitive offering to customers. The Tolino platform, launched in 2013 by Telekom and major German booksellers, including Thalia and Weltbild, was designed to counter Amazon’s dominance in the e-book market.
Weltbild’s Insolvency and Thalia’s Acquisition
Weltbild, an online book retailer, filed for bankruptcy in June and was unable to find investors to take over its business. As a result, the company announced that it would cease operations by the end of August, affecting 14 branches and 440 employees. Thalia’s acquisition of Weltbild’s customer relationships and Tolino brand e-readers is expected to strengthen its position in the market and provide customers with a viable alternative to Amazon.
Impact on Germany’s Book Market
The acquisition is seen as a positive development for Germany’s book market, as it will increase competition and provide customers with more choices. Independent booksellers, other bookstore chains, and online retailers will also benefit from the acquisition, as it will create a more level playing field. Thalia’s Tolino platform, in particular, is expected to gain traction as a competitive offering to Amazon’s Kindle.
Key Takeaways
Thalia acquires Weltbild’s customer relationships, Tolino brand e-readers, and Weltbild brands and domains.
The acquisition is approved by the German Federal Cartel Office due to Amazon’s significant market presence.
Thalia’s Tolino platform is expected to provide a competitive offering to Amazon’s Kindle.
The acquisition will increase competition in Germany’s book market, benefiting customers and independent booksellers.
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Weltbild
Tolino
Amazon
German Federal Cartel Office
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E-books
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Competition
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Thalia acquires Weltbild’s customer relationships and Tolino brand e-readers, creating a competitive alternative to Amazon in Germany’s online book market. Learn more about the acquisition and its impact on the book market.
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H1: Thalia Acquires Weltbild’s Customer Relationships and Tolino Brand: Boosting Competition in Germany’s Book Market
H2: Competitive Landscape in Germany’s Book Market
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H2: Impact on Germany’s Book Market
* H2: Key Takeaways
Customer relationships with approval from the German Federal Cartel Office, aiming to enhance competition in Germany’s book market against Amazon.
Here is a comprehensive and SEO-optimized article on the topic:
Thalia Acquires Weltbild’s Customer Relationships, Gets Green Light from German Federal Cartel Office
The German Federal Cartel Office has given its approval for Thalia to acquire the customer relationships of Weltbild, including the Tolino brand e-readers and online shop. This move is expected to create a competitive alternative to Amazon in the German book market.
Competitive Alternative to Amazon
The acquisition of Weltbild’s customer relationships is a significant step forward for Thalia, which already has a strong market position in the book trade. With the addition of Tolino, Thalia will be able to offer a competitive e-book platform to customers, challenging Amazon’s dominance in the market.
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According to Andreas Mundt, President of the German Federal Cartel Office, “Thalia has a significant market position in the book trade and is also a relevant force in e-books through the Tolino platform. We have therefore taken a close look at the acquisition of customer data and brands from Weltbild.” Mundt emphasized that customers have sufficient alternatives available to them in the form of independent booksellers, other bookstore chains, and online retailers.
How Will Thalia’s Acquisition of Weltbild’s Customer Relationships Impact Competition in Germany’s Book Market?
The impact of Thalia’s acquisition on competition in Germany’s book market is significant. With the addition of Tolino, Thalia will be able to offer a robust e-book platform that can compete with Amazon’s Kindle. This will provide customers with more choices and options, leading to increased competition in the market.
Tolino was launched in 2013 by Telekom and major German booksellers, including Thalia and Weltbild, as a competitive offering on the growing e-book market. The platform has been successful in attracting customers and providing a viable alternative to Amazon’s dominance.
Background on Weltbild’s Insolvency
The acquisition of Weltbild’s customer relationships comes on the heels of the company’s insolvency. Weltbild, an online book retailer, filed for bankruptcy in June and subsequently announced that it would cease operations at the end of August, affecting 14 branches and 440 employees. The company was unable to find investors willing to take over the business.
Thalia’s acquisition of Weltbild’s customer relationships, including the Tolino brand e-readers and online shop, has been given the green light by the German Federal Cartel Office. This move is expected to create a competitive alternative to Amazon in the German book market, providing customers with more choices and options.
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Thalia
Weltbild
German Federal Cartel Office
Amazon
Tolino
E-book market
Book trade
Competition
* German book market
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Thalia acquires Weltbild’s
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