Imran Raza’s name and face may not be very familiar in Pakistan, but everyone is familiar with his work. Rahat Fateh Ali Khan’s ‘Zari Tha’ from album Back to Love or Atif Aslam’s ‘Hona Tha Pyaar’ had lyrics written by Imran Raza.
Who does not remember the two songs aired after the attack on the Army Public School in Peshawar, ‘Bara Dushman bana phirta hai who fights with children’ and ‘Muje Dushman ke children hai hai’, these were also written by Imran Raza. .
After a long time, a big entertainment channel ‘Green Entertainment’ is being launched in Pakistan, which is being officially inaugurated in June this year.
The head of Green Entertainment Channel is Imran Raza and the basic idea of this channel is presented by him.
Green Channel CEO Imran Raza says that Green Entertainment is expected to launch in the second week of June with more than 20 new dramas on untouchable themes.
When the promotion of dramas aired on Green Entertainment Channel started in Pakistan, Pakistani viewers got a glimpse of a very different and traditional hit, and untouched dramas.
In his recent and briefest visit to Islamabad, Imran Raza was somehow convinced at the Green Channel office to tell about the channel and himself. They don’t recognize him, but everyone remembers his songs, so what will they say about them?
Imran Raza said that after the attack on the Army Public School, there was a dire need to raise the morale of the nation, there was a need to tell what kind of enemy it was that left the basic moral values that even in war children should not be attacked. is done Alhamdulillah, it had an effect and the morale of the nation was raised.
Imran Raza said that that song was read daily in the school assembly, then he realized that many months have passed and the child starts every day with anger, so this anger should not remain in his subconscious because the real war So it’s against ignorance, and they wanted Pakistani kids to have better ways to get revenge, so they’re happy that those songs worked.
Army then writing songs and now the head of a channel, on this untouched journey he said that ‘words have a lot of life, I had a good time in the army. ISPR While living, I thought that this work could be done at the national level as well, took it from idea to action and thus changed my career.’
About his poetry, Imran Raza said that since childhood Poetry are doing
He wrote poetry even while in the army, because a person’s ability is greater than his profession, many things can be done at the same time. Got a chance to.’
About saying goodbye to the army, he said that their job is to serve this nation.
While in ISPR, I realized that narrative has a lot of power, it can change a person, so what could be better than that to improve someone’s perspective, to improve his life. Communication is a sacred profession, it must remain sacred.’
He said that he had done the film ‘Bol’ with Shoaib Mansoor, in which Atif Aslam’s song ‘Hona Tha Pyaar’, many Dramas There were many such dramas including Purda Song Lekhe, Sadke Tumre, Sami, Adari and then did Rahat Fateh Ali Khan’s music album ‘Back to Love’.
Regarding Green Entertainment Channel, he said that its management should be appreciated for seeing and understanding the void in Pakistan and coming up with a vision to fill it.
‘We are the people of PTV era, our TV used to be a teacher, TV should be a teacher, from which people can learn, distinguish between truth and falsehood, just based on these ideas Green has started. ‘
He said about the Pakistani drama that ‘Pakistan is a diverse country, here in the house there is a story of a brother, there is a story of a sister. Sultana Siddiqui’s efforts for original drama in Pakistan are numerous, Jio and ARY have done a lot in their own way, but it has been 22 years since satellite TV came to Pakistan.
Now the topics got stuck somewhere, the story got stuck inside the house, it was a wide gap because the story is made out of the house, there was a need to tell the dream stories, to talk about living in the society, so Green Talks about all the themes that have been seen in our families.’
He said that ‘the story is not about the village or the city, the background of the dream of those living in the village or the city must be different, but the purpose of the dream is the same, Green’s effort is to work on universal themes. , Greene’s subjects are human, so where there are humans they can make this story their own.’
Regarding the start of regular broadcast of Green, he said that the test transmission has been going on for three weeks, it is hoped that by the first week of June, the distribution works will be completed and then the dramas will start broadcasting immediately.
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When asked how a channel can be made profitable in the current conditions of Pakistan, when there are so many channels, he said, ‘Advertisements depend on the number of viewers, when you engage the family with your content. If you combine, then earning money is not such a big problem.’
On the intervention of the state in dramas and films in Pakistan, he said that the state never interferes in common stories, there is no problem with the story of the father or the story of the mother, the problem is when there is a wrong message in the society. should be delivered or something should be done to defame the country at the international level.’
Imran Raza, explaining about giving less chance to new artists and casting already famous artists on Green Channel, said that there is no training institute in Pakistan, film or TV is not taught, theater is not taught. It’s not that big, but in the beginning he also trained many children by building a small academy inside the Green.’
He further said that in ‘College Gate’ there is a lot of opportunity for new people, the main characters of Honeymoon drama are new, but a channel does not have as many people as content for a year, so what is the balancing act. There are famous actors as well as new ones.
Imran Raza revealed that ‘Once the channel starts, then green films will also come, very original, Pakistanis will make a film according to their culture, then the first film will be released after a year. ‘
In the end, Imran Raza said that whenever he has a new drama, he tells people to contact him through digital platforms, it will also be through Green TV, he has also established an academy internally. And many new people will find work in Green Channel.’
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2024-08-01 20:59:58
