Japan’s Meiji CHELSEA colored silk candy has been discontinued! After more than half a century of sales, sluggish sales turned into “tears of the times”

Japan’s Meiji CHELSEA colored silk candy has been discontinued! After more than half a century of sales, sluggish sales turned into “tears of the times”

2024-03-04 07:20:10

Japan’s Meiji CHELSEA colored silk candy has been discontinued! After more than half a century of sales, sluggish sales turned into “tears of the times”

Japan’s Meiji (Meiji) CHELSEA colored silk candy has been discontinued! ? Japan’s Meiji Company launched CHELSEA colored silk candy in 1971. It has been 53 years and has been sold for more than half a century. Unfortunately, due to the sluggish sales in recent years, this classic Japanese candy will end sales this month (March) and officially become “Tears of the times”. Many social media forwarded this shocking news, and many candy fans expressed their reluctance, describing another culture disappearing.

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Perfect appearance!Beautifully packaged in black flower box

Japan’s Meiji CHELSEA colored silk candy was launched in 1971. The most distinctive feature of this nostalgic candy is that it is packaged in a black floral box. The packaging is exquisite and beautiful, attracting many adults and children to become its loyal fans. The box is printed with The one with pink flowers is for Scotch cream flavor, while the one with green flowers is for lactic acid flavor. There is also an orange flower package that is coffee flavor. It looks great and tastes good. No wonder it has been popular since its launch.

The black flower box packaging is super beautiful! (Screenshot of official website)

This classic Japanese candy will end its sale this month, officially becoming “Tears of the Times.” (Screenshot of official website)

Meiji confirms news of suspension of sales

Recently, a photo of a shopping mall notice was circulated on the Internet. It can be seen that a notice was posted on the shelf of CHELSEA candy, “53 years of continuous sales will end in March. Thank you for your patronage over the years.” Meiji also confirmed that CHELSEA candy Regarding the news of the upcoming discontinuation of sales, the company said, “Thanks to customers for their long-term patronage, and I also apologize to the fans of CHELSEA candy. We will continue to provide valuable new products and look forward to customers’ continued support.” The six products that have ended sales include the boxed “Cream” and “Yogurt” flavors, and the bagged “Mixed Flavors”. Meiji also explained that the reason for the suspension of sales was changes in the market environment and customer demand, which led to sluggish sales and deteriorating earnings. The news that CHELSEA candy is regarding to be discontinued has made everyone reluctant. Some netizens said: “Is this true? We need to stock up quickly.” However, in fact, the production of this candy series has ended at the end of February, so whether it will be encountered once more in supermarkets Yes, it all depends on fate.

A notice was posted on the shelf of CHELSEA candy, “53 years of continuous sales will end in March. Thank you for your patronage over the years” (online picture)

The one with pink flowers printed on the box is the Scotch Cream flavor. (online picture)

The one with green flowers is the lactic acid flavor. (online picture)

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