Taylor Swift’s Impact on Voter Registration: A Global Perspective on Youth Mobilization

2024-01-11 14:16:34

Recently, Taylor Swift encouraged her fans to register to vote in the United States for the presidential election which will take place in the fall of 2024. Result? The Vote.org platform recorded more than 35,000 new registrations that day, a jump of 23% compared to the same day a year earlier. While the artist will be visiting the Old Continent in the spring as part of his world tour, Brussels has a very specific idea in mind.

“No one can mobilize youth better than young people themselves. It is young people who can encourage young people to participate more (in the ballots), much more than European commissioners in a press room. For example, Taylor Swift,” the Vice-President of the European Commission, the Greek Margaritis Schinas, told journalists on Wednesday.

The latter was informed of the success of his application for registration on the electoral lists in the United States. “I really hope that we will do the same for young Europeans, I really hope that someone in his media team is following this conference and will be able to convey our request to him,” he added. More than 400 million Europeans will be called to the polls from June 6 to 9 in the 27 EU countries to renew Parliament.

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