Walmart in turn avoids advertising on

2023-12-03 14:43:52

Published on Dec 3 2023 at 3:32 p.m.Updated Dec 3 2023 at 3:43 p.m.

Walmart was added on Friday to the list of advertisers declaring to avoid X (formerly Twitter) for their campaigns. If the American distribution giant took care to specify that this was not linked to the comments of its new owner Elon Musk “on and outside the platform”, it is added to the long list of brands, in particularly in the media and tech sector, who chose to boycott X following the billionaire’s sensational outings and one of his (re)tweets endorsing anti-Semitic remarks.

Bad news for in line” with its expectations. The microblogging network knows how to sometimes stay at the heart of the news as it proved during the Sam Altman dismissal affair.

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