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Page 3 to 9: Start pages | Page 11 to 27: Vincent Chabault – Introduction | Page 29 to 36: Vincent Chabault – Chapter one. The Sunday market: belonging to the neighborhood | Page 37 to 41: Vincent Chabault – Chapter II. Fighting in stores on Black Friday | Page 42 to 47: Vincent Chabault – Chapter III. The shopping center: walking to exist | Page 48 to 54: Vincent Chabault – Chapter IV. “Be cool”: temperature and air conditioning in stores | Page 55 to 59: Vincent Chabault – Chapter V. “Come closer, come closer! » Attend the fascinating spectacle of the camelots | Page 60 to 65: Vincent Chabault – Chapter VI. “In these rays, I do not exist. » Cosmetics and belonging | Page 66 to 71: Vincent Chabault – Chapter VII. Château-Rouge: when the store structures nostalgia for the country | Page 72 to 77: Vincent Chabault – Chapter VIII. “Everything for two euros. » Search the bazaars of Barbès | Page 78 to 88: Vincent Chabault – Chapter IX. The store, to meet local demand | Page 89 to 92: Vincent Chabault – Chapter X. Have confidence in the store. The Darty case | Page 93 to 99: Vincent Chabault – Chapter XI. Build your clothing identity in a luxury boutique | Page 100 to 107: Vincent Chabault – Chapter XII. Seaside resort business: far from Paris? | Page 108 to 119: Vincent Chabault – Chapter XIII. Smell the smell of books. The bookstore once morest Amazon | Page 120 to 124: Vincent Chabault – Chapter XIV. Buy to kill boredom: travel retail | Page 125 to 131: Vincent Chabault – Chapter XV. Quench your thirst for authenticity: the wine fair | Page 132 to 139: Vincent Chabault – Chapter XVI. “Yes, it’s written on the packaging!” » Read to choose | Page 140 to 144: Vincent Chabault – Chapter XVII. Being welcomed as a foreign tourist in Parisian department stores | Page 145 to 151: Vincent Chabault – Chapter XVIII. The garage sale in “his” neighborhood | Page 152 to 159: Vincent Chabault – Chapter XIX. Le Bon Coin, the meeting following the screen | Page 160 to 170: Vincent Chabault – Chapter XX. The parcel relay: visiting a store for products from elsewhere | Page 171 to 176: Vincent Chabault – Chapter XXI. Consume less, stand out more: the store and the end of accumulation | Page 177 to 183: Vincent Chabault – Chapter XXII. “My butcher”, “my florist”, “my wine merchant”: frequenting your new merchants | Page 185 to 191: Vincent Chabault – Conclusion. The new power of the store | Page 193 to 227: Vincent Chabault – Afterword. The revival of small businesses | Page 231 to 244: Bibliographic references | Page 245 to 251: End pages.
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