2023-11-06 18:41:06
In force since June, Ordinance 612 of the Ministry of Finance exempted purchases of up to US$50 (approximately R$253.37) made through websites abroad from import tax. The measure brought to light new rules, which raised doubts and sparked debate among representatives of retail and industry, who recently asked for the support of deputies to review the ordinance which, in theory, “might cause an imbalance in competition with digital platforms and lead to layoffs and company closures”, as published by Câmara de Notícias Agency.
In response to the representatives’ appeal, the deputies debated the agenda on October 5th at the Economic Development Committee of the Chamber of Deputies, at the request of deputy Zé Neto (PT-BA). For the congressman, the exemption for small international purchases might harm the Brazilian economy. Representatives from both sectors asked for equal tax treatment between national and international purchases.
“For e-commerces that sell international products up to US$50, the government launched the Remessa Compliance program, with some rules so that you can control the shipping of products”, says Hélio Diniz, Director of IT (Information Technology) at Girafa Comércio Electronic, Brazilian e-commerce specialized in technology.
Girafa operates in the smartphone, electronics, IT, small appliances and health and beauty lines, investing in so-called e-consumers. The company’s international products are all above US$50.
Diniz highlights that anyone who is registered with Remessa Compliance will not need to pay taxes, just like today. “For products above US$50, since August this year the Federal Revenue Service has been charging ICMS (Tax on the Circulation of Goods and Services)”, he points out. “While it has become more expensive for the Brazilian consumer, this action makes competitiveness fairer for all channels”, he adds.
In June, the states agreed to adopt a 17% ICMS rate for purchases made in international e-commerce. At the beginning of September, the executive secretary of the Ministry of Finance, Dario Durigan, highlighted that the federal government is studying the possibility of imposing an import tax starting at a level of 20% in the process of regularizing requests sent from other countries. countries.
In this scenario, Girafa’s IT Director highlights that e-commerce companies that sell imported products can take certain measures in order to simplify the bureaucracy of the sales process.
“In the case of Girafa, we have already signed up for the Remessa Compliance program and are waiting for the process to complete,” says Diniz. According to him, the brand chose to maintain transparent communication with the customer, as it shows the proportion of taxes paid on the international product page, and all of them are already included in the final value of the item to be purchased.
Girafa’s resolution follows the premise established by Ordinance 612, as stated by the Federal Revenue Secretary, Robinson Barreirinhas, during an FPE (Parliamentary Entrepreneurship Front) event, held on September 12th.
On the occasion, Barreirinhas highlighted that, to be compliant, the company must clearly post the information on the website: the value of the asset with the value of the taxes. “Payment is already made there. The value of the tax is passed on. And this distribution is made [para o governo e estados]”, he explained.
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