2023-10-31 09:01:52
From October 27th to 29th, the 20th anniversary global annual meeting of the International Financial Forum (IFF) with the theme of “New Capital, New Value, New World – Revitalization and Cooperation under the Fragmentation of the Global Economy” was held in Nansha, Guangzhou. The permanent venue of the International Financial Forum (IFF) was held. Wuliangye officially participated in this global financial event as a top strategic partner of the International Financial Forum (IFF) and a designated product of the 20th Anniversary Global Annual Meeting of the International Financial Forum, assisting international financial strategic dialogue, exchanges and cooperation, and academic research, and promoting the prosperity and development of the global economy. Contribute. Zeng Congqin, chairman of Wuliangye Group (Co., Ltd.), was invited to attend the event.
The International Financial Forum (IFF) is a high-level standing dialogue mechanism and multilateral cooperation institution in the global financial field headquartered in China. Since its establishment 20 years ago, IFF has maintained close ties with more than 50 countries and regions, more than 50 international and regional organizations, and more than 200 global financial leaders, becoming an unofficial independent international organization with extensive international contacts and a complete working network. A first-class window and stage for world-class brands to display.
The International Financial Forum (IFF) permanent venue project is located on the east side of Hengli Island in the Pearl Bay starting area. It is a landmark project in the construction of the Greater Bay Area. The official launch of the project also witnessed the dream start of the cooperation between Wuliangye and the forum – meeting Kapok to bloom and joining hands with Hongxiang Haisi. Wuliangye presented its core products at the welcome dinner, and participated deeply in the opening ceremony, the International Financial Forum (IFF) 20th Anniversary Reception Dinner, the parallel meeting “Silk Road International Alliance Conference”, the Global Green Finance Award Ceremony and Closing Reception and other annual meeting series activities.
During the annual meeting, Wuliangye carefully set up a theme exhibition hall full of Chinese charm and full of fashion trends, which also attracted the attention of many participating guests. Among them, Wuliangye 501, the eighth-generation Wuliangye, classic Wuliangye, Wuliangye 1618, Jiulongtan, cultural and creative series products and other core products were collectively unveiled, vividly showing the rich product system and profound cultural accumulation and historical inheritance to the guests. The specially designed export version old wine display area uses the product as a narrative carrier to intuitively express the journey of Wuliangye’s encounter with the world. The “Wugroni” classic cocktail jointly created by Wuliangye and Jinbali also allowed the guests to experience the inclusive innovation of the “Chinese Liquor King” and feel the charm of “Hemei Wuliang”, which added to the guests’ knowledge regarding Chinese liquor. good memories.
Zeng Congqin said that Wuliangye is the world’s first distilled liquor brewed from five kinds of grains: sorghum, rice, glutinous rice, wheat and corn. It represents the highest level of Chinese liquor brewing and is deeply recognized and loved by Chinese and foreign consumers. As one of the first national brands to go abroad, Wuliangye has always actively participated in global economic and trade activities and continued to help promote cultural exchanges and mutual learning. In terms of openness and inclusiveness, pragmatic cooperation, and friendly exchanges, Wuliangye’s concept of “harmony and beauty” coincides with the purpose of the forum.
Industry insiders said that Wuliangye, as a typical representative of national brands and a leading enterprise in the industry, has always placed brand building in a prominent and important strategic position. Wuliangye participated in this grand event as a top strategic partner, demonstrating the strategic layout of an excellent national brand, its firm determination to integrate into global integration, and its responsibility to promote Sino-foreign exchanges and realize the common prosperity of China and the United States.
From APEC, Boao Forum for Asia, World Expo to the International Financial Forum (IFF), in recent years, under the brand proposition of “Big Country Luxury, Harmonious Wuliang, and China’s Liquor King”, Wuliangye has actively participated in world-class important conferences and forums, focusing on international We use the stage to spread the cultural concept of “harmony in diversity, and sharing beauty”, adhere to, inherit, and display the spirit and charm of Chinese culture, and are committed to letting the world feel the credible, lovely, and respectable image of China with the mellow Chinese flavor, and vividly The concept of “harmony and beauty” builds consensus on sustainable development and adds luster to win-win cooperation and inclusive development among all sectors of the world. (Text and pictures/Yang Guang)
Source | Jinyang.com
Editor | Pan Liang
Proofreading | Su Min
Editor: Pan Liang
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