2023-10-20 15:42:05
At the Austin Formula 1 Grand Prix this weekend, MoneyGram is celebrating its first anniversary as title partner of the Haas F1 team.
For this GP contested at home, MoneyGram is offering an activation which highlights some of its clients on the drivers’ cars. The company will indeed display the faces of 300 customers and fans in its logo present on the cars of Kevin Magnussen and Nico Hulkenberg. A “classic” activation which always has a small effect on the main stakeholders.
A special “USA” livery was therefore designed for this American race.
An Austin Grand Prix which is also an opportunity for the American team to activate some partnerships such as with the fast food chain Chipotle and the promotion of Haas boss Günther Steiner in a new role…
Guenther knows exactly what he wants @chipotletweets ????
What’s your go-to order at Chipotle? Order in the Chipotle app now!#HaasF1 pic.twitter.com/fJC4ayPtjQ
— MoneyGram Haas F1 Team (@HaasF1Team) October 16, 2023
Guenther had the opportunity to meet the marshals who’ll be helping to keep all the competitors safe at COTA this weekend.
Thank you for the hard work you all put in to allow us to go racing safely, here and all around the world ????#HaasF1 #USGP pic.twitter.com/ZAWchaP3nU
— MoneyGram Haas F1 Team (@HaasF1Team) October 19, 2023
Through our charity partnership with @StarlightUS, @PiFitti today visited the kids at St. David’s Children’s Hospital in Austin to deliver the first custom VF-23 gowns. #HaasF1 #USGP pic.twitter.com/LkX6bPIrsP
— MoneyGram Haas F1 Team (@HaasF1Team) October 18, 2023
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#Formula #MoneyGram #Chipotle.. #Austin #Grand #Prix #Haas #team #playing #home
