2023-10-08 10:01:55
EMPTY BEHAVIOR released the brand’s 2024 spring and summer series show earlier at the Palais de Tokyo during Paris Fashion Week. Focusing on the theme of “reversing the path, deconstructing the identity, and issuing a blank business card”, EMPTY BEHAVIOR deconstructed the identities of all participants in the show, swapping the identities of the show guests and models, and the brand managers and Change of staff status.
The inherent model of the traditional show has been broken and subverted. The real models are the guests who walk into the show, and those sitting on both sides of the T stage are models wearing EMPTY BEHAVIOR 2024 spring and summer series. The headgear with the host’s face once once more reversed the identity of the hosts. The hosts’ original identity of being behind the scenes of the show was transferred to the show.
At the same time, WEEK STUDIO’s art installation furniture floor lamp was also displayed for the first time in this show. Inspired by the alienation of the iconic dagger root of the EMPTY BEHAVIOR brand, the raw materials are made of high-quality ebony and North American oak and have adjustable lighting. They will continue to be exhibited at boon gallery following the show.
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