2023-10-03 18:41:21
Engie and EDF will offer challenges to their customers to encourage them to reduce their electricity consumption this winter. The most sober consumers might be rewarded with bonuses or places to attend Olympic Games events.
Engie and EDF will offer “challenges” to their customers to encourage them to save electricity this winter, who will be rewarded with bonuses (Engie) or places to attend Olympic Games events (EDF), he said. -we learned this Tuesday from the two operators.
Since October 2, Engie customers can register for “Ecodefi”, a service which allows them to earn 4 euros per challenge and up to 40 euros cumulatively in return for reductions in their electricity consumption over ten days between October 15 and April 15. Purpose of the operation: to be able to relieve the electrical system during peak periods.
“‘Ecodefi’ is an incentive for our customers to consume less when the electrical system needs it most,” explains Claire Gerbaud-Ndomba, France marketing director cited in a press release. A bonus of up to 4 euros per challenge will be paid. Last year, during a first sobriety operation called “my Engie bonus”, participants consumed on average 8% less than non-registered Engie customers, indicates the group.
Places for the Olympics
Operations of the same type are launched among artisans, traders or liberal professions (the eco-challenge for professionals), as well as “collective eco-challenges”, between the inhabitants of two similar cities for example. EDF, for its part, is planning a “useful challenges” operation, which will open at the beginning of November to encourage individuals to reduce their consumption until February 28. The most sober consumers will be rewarded with places in the Olympic Games events next summer, of which EDF is one of the sponsors.
Last winter, the EDF challenge attracted more than 6,000 registrants out of the 30,000 customers who are members of its “oxygen club”. Some 3,187 of them had reduced their consumption by 10% between December 21 and March 19, 2023, EDF said. They had the choice between a 75 euro gift card or an equivalent donation to the Abbé Pierre foundation, matched by the company.
“EDF made a donation of 86,000 euros to the Abbé Pierre foundation”, 43,000 euros coming from the 75 euros won by 20% of the winners who had chosen this option. “This year, the challenges will be open to all EDF customers who have the commercial tariff” (excluding those with the regulated blue tariff). In total in 2022, the final electricity consumption of the French fell by almost 5% compared to 2021, to 414 Terrawatt hours compared to 435 TWh, indicates the “Key energy figures” report published by the Ministry of Transition energy at the end of September.
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