Swiss SVP’s Controversial Campaign Song: Clash of Politics and Music

2023-08-22 22:58:41

Also read: YouTube blocks SVP campaign clip

Soon following, the co-author of the original work, Nile Rogers, had reacted on X (ex-Twitter)condemning its use “in a political video” by the Swiss conservative right, or by “any other person who does not respect the values ​​of the song”, which he says he thought of as “the ultimate song regarding inclusion and diversity at all levels, regardless of race, ethnicity, age, gender, religion or sexual orientation”.

“False accusations” from “left-wing circles”

The UDC, for its part, following having itself deleted the first video from all its platforms and asked its members to do the same, as revealed by Blick, reacted quickly – the elections take place in two months – by substantively modifying the all too recognizable refrain. “The succession of chords is completely different, the melody too”, assures the newspaper 20 minutes the author of the song, the Zurich national councilor Thomas Matter – who was already the instigator of the production of «Welcome to SVP» in 2015.

In the press release announcing the posting of the new version of the video on YouTube, the Swiss SVP denounced “a blocking for political reasons” of the previous one, judging that these “false accusations were triggered by left-wing circles”. Statements with almost Trumpian accents, we note on social networks.

Quoted in the press release, Thomas Matter, who stresses that his team is not made up of “professionals”, however says he is convinced that his party would have “clearly” won the case in court, but that “it is not worth it. the pain for us”. The pragmatic approach was therefore according to him to modify the song “without acknowledging any guilt”. It now remains to be seen whether Sony Music will be satisfied with “Das isch d’SVP”, version 2.0.


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