2023-08-12 09:30:00
After presenting the very satisfactory results for the first quarter of 2023, Royal Enfield has confirmed the launch date of its first electric motorcycle. This is expected for 2025.
Siddhartha Lal, the brand’s managing director announced the news on the launch date of the first Royal Enfield electric motorcycle. This announcement reflects the brand’s commitment to go electric and marks a significant change in the company’s strategy. This Royal Enfield electric motorcycle promises to be a unique model in the world. It combines affordability and quality, for which Royal Enfield is renowned.
The Royal Enfield electric motorcycle will appear in 2025
Buoyed by the exceptional results of the last accounting quarter (April to June), with 225,368 motorcycles sold, the brand looks to the future. This quarterly financial report led Royal Enfield Managing Director Siddhartha Lal to reveal to the media the status of the Enfield EV project.
He revealed that the brand intends to launch its very first electric motorcycle in 2025. Indeed, Siddhartha Lal pointed out that the company is regarding two years away from the launch date of its electric motorcycle. He added that the EV is an integral part of the concerns of Eicher Motors and Royal Enfield. We are working hard on it, he continues.
However, it is not regarding tackling the competition head-on. The company is working on a completely different paradigm for electric vehicles. It takes time to build something truly fantastic,” says Lal.
Currently, the company is testing the prototype of the electric motorcycle. She set up a team in charge of studying the commercial aspect of the “EV” activity.
This decision marks an important change in the company’s strategy. Royal Enfield has a rich history that dates back to 1901. And in recent years the company has seen tremendous success, especially in the electric motorcycle segment.
What do we know regarding this electric motorcycle?
Royal Enfiel has yet to reveal the specs and price of the electric motorcycle, which is why that launch date is long overdue. Royal Enfield’s entry into the electric motorcycle market is set to set new standards and potentially reshape the industry. To this effect, the public expects the new electric motorcycle to use a new platform. The latter is internally called the L platform.
Royal Enfield’s electric future might incorporate elements of development of Stark Future’s powertrain and chassis construction. This possibility seems more than plausible.
Royal Enfield is known to manufacture good quality motorcycles at affordable prices. Therefore, one can expect a product that is not excessively expensive. Many observers think the bike will rule their hearts with its electric power.
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