Microsoft’s $68.7 Billion Acquisition of Activision Blizzard King Expands Globally: The Implications for New Zealand Gamers

2023-08-09 15:25:02

Another market has now sanctioned Microsoft’s $68.7 billion acquisition of Activision Blizzard King. Following the failure of the US Federal Trade Commission to halt trading, the UK’s Competition and Markets Authority looks set to revoke its previous block and finally approve the deal, with the European Commission on board, and now New Zealand’s Commerce Commission as well. the deal. In a brief release on its website, the Commerce Commission said, “We are satisfied that the merger is unlikely to have the effect of substantially reducing competition in the market.” As to how it reached this decision, the Commission noted that it “focused on The importance of Activision titles such as Call of Duty, Overwatch and World of Warcraft to New Zealand gamers, and the potential for Microsoft to prevent competitors such as Sony and Nvidia from offering these titles on consoles and cloud platforms. Finally, Commission Chairman Dr John Small added: “While Activision games, and Call of Duty in particular, are popular among New Zealand gamers, our survey did not find that they may be ‘must have’ in order to compete with New Zealand’s Microsoft competition. Long story short, another region is joining the mega-merger, putting more pressure on the decision that the UK CMA will have to make by October of this year at the latest.
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