2023-07-27 15:23:48
Partnership delivers popular movie trailers to thousands of global retailers, bringing next-gen 8K picture quality closer to their consumers
Samsung Electronics Co., Ltd., the world’s leading TV manufacturer for 17 consecutive years, announced a partnership with Warner Bros. Pictures, which will bring highly anticipated movie trailers to screens Neo QLED 8K in over 65,000 retail stores worldwide. “This partnership is an important step forward for 8K content, showcasing the capabilities of Neo QLED 8K and making consumers excited to watch movies in cinematic quality,” said Cheolgi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “The collaboration with Warner Bros. allows Samsung to show consumers how ultra premium TV technology can take their favorite movies to a whole new level.”
To better understand the demand for 8K content, Samsung and Warner Bros. tested their partnership by showing the “Creed III” trailer in more than 450 retail stores across the US and Europe earlier this year. This has captured the attention and enthusiasm of audiences around the world, exemplifying the growing demand for 8K content. Since then, Samsung and Warner Bros. worked together to expand the program. Now, consumers around the world will be able to see the Samsung Neo QLED 8K in action with an enticing lineup of high-end content, including trailers for upcoming films such as “Blue Beetle”, “Dune: Part Two”, “Wonka”, and “ Aquaman and the Lost Kingdom”. In addition, more than 300 Neo QLED 8K TVs at points of sale throughout Brazil have the content of one of the most anticipated releases of the year, the movie “Barbie”, in 8K so that customers have access to this experience.
Purely illustrative image.
This collaboration with Warner Bros. Pictures, a global leader in the creation, production and distribution of entertainment, represents Samsung’s continued efforts to bring high-quality entertainment to consumers, making Warner Bros. a perfect partner to bring highly anticipated 8K trailers around the world.
Samsung’s Neo QLED 8K displays continue to revolutionize the TV industry, with their impact hitting content production and retail markets around the world. Powered by the 8K Neural Quantum Processor and Quantum Matrix Technology, they deliver immaculate picture quality with sharp details, accurate colors and hyper-realistic depth to give consumers the best viewing experience available in the consumer TV market.
For more information on Samsung’s Neo QLED 8K TVs, visit brand online store.
About the Warner Bros. motion picture
The Warner Bros. Motion Picture is comprised of Warner Bros. Pictures, New Line Cinema and Warner Bros. Pictures Animation. Warner Bros. partners with the world’s most inspiring storytellers to create extraordinary entertainment on every screen for global audiences. The Warner Bros. Motion Picture Group has been a leader in the motion picture industry since its inception and continues to be a creative force, producing the broadest slate of films for theatrical release worldwide.
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