2023-07-20 15:09:41
Shenzhen, China, July 20, 2023 (ots/PRNewswire) – Recently, the collaborative development of the 8K Ultra HD industrial chain has made remarkable breakthroughs. Notable among these advancements are 8K Ultra HD video services. Thanks to the exceptional decoding capabilities of 8K set-top boxes, people can enjoy immersive experiences, watching breathtaking events and spectacular programs in 8K Ultra HD. Furthermore, these services not only enable telecom operators to improve their video offerings, but also play a key role in expanding gigabit network services.
In January 2023, ZTE was proud to launch its long-awaited commercial 8K STB (set-top box), which represented a significant milestone in the industry. This cutting-edge device features ultra-transparent 8K decoding capabilities and supports advanced technologies to ensure high dynamic range imaging such as HDR10 and more. As a result, the device brings to life multi-dimensional video innovations such as multi-angle views, 8K virtual reality and free-angle perspectives. Audiences can enjoy extraordinary immersive experiences that transcend the boundaries of traditional viewing experiences.
Furthermore, the computational power of the device’s AI is a game-changer. As 8K contents are scarce, users can achieve AI-driven super-resolution, harnessing the full potential of AI resources, which can deliver enhanced video quality to classic movies and revitalize them in stunning ultra HD. This advance not only helps telecom operators to monetize content and increase revenue from video services, but also opens up a myriad of possibilities. Utilizing AI computing power in conjunction with cameras and incorporating visual and voice AI technologies, the device opens the door to a wide range of innovative home applications. Users can participate in AI-assisted fitness and dance, enjoy interactive gaming experiences, benefit from interactive education, communicate seamlessly with family members, and even receive remote care services.
Within China, ZTE’s end-to-end 8K solution has already demonstrated its capabilities, enabling the operator to successfully launch 8K IPTV services across the country. ZTE is expanding its influence in international markets. By empowering the world’s leading telecom operators, the company aims to elevate the user video experience, drive video innovation and, ultimately, increase revenue for video services. ZTE’s ambition is to reshape the way we perceive and engage with video content, setting new benchmarks for the future.
About ZTE
ZTE is a provider of modern telecommunications systems, mobile devices and network solutions for mobile operators, companies, public institutions and private users. The company develops integrated, end-to-end innovations for its customers for excellent, high-quality products in the convergence area of telecommunications and information technology. Listed on the Hong Kong and Shenzhen Stock Exchanges (H-stock code 0763.HK / A-stock code 000063.SZ), ZTE provides customized products and services to over 500 carriers in more than 160 countries. ZTE invests at least 10 percent of its annual turnover in research and development and plays an important role in a number of international bodies developing international standards. As a company that attaches great importance to Corporate Social Responsibility (CSR), ZTE is a member of the UN Global Compact network. For more information, see www.zte.com.cn
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