2023-07-13 08:12:26
Esports organization Oxygen Esports has revealed its rebrand. Seeing the team represented by a new logo and visual style, the announcement on the rebrand noted that it “summarizes our growth and connects our new franchises Boston Breach and Boston Uprising to Oxygen.” Co-Founder And president Murph Vandervelde’s rebranding press release also explains how the design came regarding. Vandervelde said: “Hurricane is connected to our namesake, oxygen, while also keeping the O. The X connects our Boston Breach branding into the logo as well as the X in OXG while acting as the eye of the storm. He continued: “The intention behind the logo is to embrace the duality of nature: on the one hand, nature is calming, restorative and nourishing. This is reflected in our commitment to building an engaging fan community and through our esports The show and the academy system develop the next generation of esports stars. On the other hand, if you challenge nature or find yourself on the wrong side, it is destructive and powerful. The more sinister side of nature symbolizes our love for excellence The promise of competition. What do you think of the Oxygen Esports rebrand?
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