2023-07-12 21:22:52
Boyfriends have gone viral for romantic proposals to invite their partner to see Barbie.
In 2021 it generated revenues of 1.7 billion dollars: Statista.
In 2022, Mattel earned $1.5 billion worldwide from sales of the iconic doll.
Barbie fever continues and the closer its premiere is, the more relevant events around it are revealed. In this case, couples have gotten creative to invite their loved one to see the Barbie movie, which will be in theaters on July 20. So you still have time to surprise her (or).
It has become clear that the pink fever has gained strength throughout the world a few days following its launch and, with this, marketing has taken the opportunity to launch all kinds of products inspired by the doll and Ken, who are played by Margot Robbie and Ryan Gosling.
Shortly following the release of the first trailer, products such as bags, clothes, makeup and even the skates that are inspired by the movie went on sale. live action.
‘Barbiecore’ has also been taken up once more, a fashion trend that consists of an aesthetic to emulate the looks of the doll in real life, where pink is claimed in all products, particularly in clothing.
The best proposals
On social networks, the most romantic proposals with which couples have asked their girlfriends (os) to go see the new Barbie movie have gone viral, but not only between couples, but also friends take the opportunity to get creative.
One of them is a cake with the legend “Do you want to see Barbie with me?”.
A woman gave her friend a makeup bag, glasses aestheticand gloss from the heart, tweezers and valid coupons to see the movie.
@alelastiri Also friends are retailers ???? #blog #bestfriend #barbie ♬ Barbie Girl – Bava
Other people bet on flowers and a message.
And of course you can’t miss the iconic doll among the gifts.
They have also included among the gifts collaborations that brands have released with Barbie, such as Hot Wheels.
Handmade jewelry ventures have also come out on top with the launch of Barbie.
Starbucks Barbie’s drink is also on the list.
There are also pink chocolate covered strawberries.
Shoes in Barbie’s signature shade of pink are also included.
@barbiiesstoree The best invitation to go see the Barbie movie #barbie #Barbie #barbiegirl #barbiemovies #moviebarbie2023 #barbiemovie #outfitbarbie #barbiedoll ♬ Barbie Girl – Bava
According Statesman, between 2012 and 2022 the sales of this famous brand of dolls fell to their lowest figure in 2015. After that, sales have been recovering to exceed the data recorded at the beginning of the study period. Specific, Barbie sales brought the company gross revenue of approximately $1.7 billion in 2021. However, this trend was interrupted in 2022, when revenues fell once more, standing below 1.5 billion.
While the Mattel company, one of the world’s leading companies in the toy and game sector, earned approximately 1.5 billion dollars worldwide in 2022 thanks to the sales of its star doll: Barbie. This product continues to be the one that reports the highest profits to the company followed by the Hot Wheels brand.
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