2023-07-06 17:20:08
The 16th edition of Electrolar Showa business fair between the consumer electronics industry and retailers, Internet of Things (IoT), cell phones, gamers, mobility and IT in Latin America, is a showcase of launches that will arrive for the end consumer in the coming months.
The Eletrolar Show will be held from July 10th to 13th, at the Transamérica Expo Center, and will bring together 700 brands, which will present more than 10,000 products. The expectation of the organizers of the event is to receive regarding 30 thousand visitors in the four days of the fair. Among the novelties on display will be a washing machine with technology that allows you to wash two types of clothes at the same time (colored and white, for example), a refrigerator that can turn into a beer machine, a deep fryer that works as an oven, a robot vacuum cleaner that responds to remote control, mini PC for personal use, screen protectors that not even a nail can pierce and TVs that can be activated remotely, among other products.
One of the highlights of the event is the environment named Smart House, which will bring together solutions from 10 manufacturers, where visitors can have the experience of a home equipped with the most modern in terms of technological equipment.
“The visitor to Eletrolar Show 2023 will find a favorable environment to negotiate with the industry and guarantee the products desired by consumers”, says Carlos Clur, president of Grupo Eletrolar and organizer of the Eletrolar Show. According to him, this is a moment expected by the market as it reinforces the industry’s relationship with retail. “In addition to getting to know the products first-hand and connecting with the main market trends, visitors will be able to participate in one of the 30,000 meetings that we are going to promote between the exhibiting industries and retailers”, highlights Clur.
As in previous years, Grupo Eletrolar will sponsor the arrival of more than 500 buyers from retail chains across the country and now also from Latin America, which together represent more than 30,000 points of sale.
Smart House
The Smart House is a 1,000 m² space that simulates the rooms of a residence and is the place where several connected products can be found. Solutions range from remote control or voice control of lights to cleaning the house, feeding the pet and locking doors without using keys. The sponsors of the space are: Positivo Casa Inteligente, Vivensis Care Technology, TCL, Coletek, Consul, Mondial Eletrodomésticos, Brastemp, XT Office, Benq and Itatiaia.
Theme Arenas
A Arena Comex by Maersk it will host specialists who will answer questions regarding tax, administrative, financial, commercial, customs issues, market studies, trends and business cases that move the trade balance and are essential for the country’s economy.
A Arena E-commerce it will be an open space for updating e-commerce trends – new technologies, sales strategies, distribution, personalization, and much more.
A Arena Crypto is a space where the brands Trezor and Mileto Tech, representatives of Brazil Eletronics, will explain how digital assets work as a form of investment, since according to ranking of the Global Crypto Adoption Index, Brazil ranks first among Latin American countries.
International Pavilion
Parallel to the Eletrolar Show, Latin American Electronics takes place. This year, the event will occupy more than 10,000 m², which will house around 400 companies representing Chinese brands such as: Konka, Monster, Homeglass, Global Phone Solutions, My Screen, Invitop, Confure, 1Hora and IP3.
To learn more regarding some of the exhibiting brands, just click on the link: pole exhibitors Eletrolar Show.pdf
Service:
ELETROLAR SHOW – ALL CONNECTED
Data: July 10th to 13th
Time: 1pm to 9pm
Local: Transamerica Expo Center
Av. Dr. Mario Vilas Boas Rodrigues, 387, Santo Amaro, Sao Paulo
Information: official site
1688713817
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