2023-06-14 14:25:47
Artificial intelligence is disrupting many sectors of activity and the world of consulting is no exception. This digital revolution raises many questions regarding its impact. This article presents the different opportunities for this contribution available to professionals in the consulting sector.
What is AI?
Before discovering the benefits that AI can bring to the consulting world, it is important to recall, in a simple definition, the concept of this tool.
Artificial intelligence is a vast field belonging to the world of computing. Its objective is to simulate human cognitive processes in an attempt to approximate its behavior and, thus, relieve the human in certain tasks.
Its use has sparked debate in many sectors of activity, raising ethical questions as well as concerns regarding the potential loss of certain jobs. However, AI can also have significant benefits for certain professions, particularly in the field of consulting.
Let’s take a look at the advantages that these technological solutions bring to consulting firms that have to adapt to the profound changes that the sector has experienced in recent years.
What benefits does AI bring to consulting firms?
Among the various advantages inherent in the integration of AI within firms, we can cite three main ones:
- Automation of tasks:
As in all professions, some tasks can be repetitive and tedious.
For example, instead of spending several hours collecting data that will be used to refine potential expertise, AI can perform this work while making it easy to consult and manipulate.
Indeed, in addition to collecting information, the AI will structure them to make the task even easier for the consultant who will only have to consult them in order to integrate some of them into his overall work with his client.
It is therefore essentially in-depth work on the data that can be of interest to consultants. It should be understood here that this contribution does not necessarily replace the work of the consultant, which remains essential.
The AI serves more as a support with the objective of obtaining valuable time for tasks with greater added valuethis is what we will see now.
- Improved efficiency and productivity
In connection with the management of repetitive tasks, particularly in data, by AIs, consultants can, therefore, free up time to devote to “more important” missions.
These missions require specific expertise that the consultants can provide thanks to their knowledge and experience.
From this observation we can imagine a simple diagram, a kind of virtuous line that allows consulting firms to improve their competitiveness vis-à-vis their competitors:
Moreover, these missions in which the consultants invest more time gain in precision, which is a positive point for the general process of expertise.
- Adaptation to new market expectations
Today, companies are increasingly looking for innovative solutions and technologically advanced to meet their needs. By integrating AI into their services, consulting firms demonstrate their ability to stay at the forefront of new technologies and respond to changing market expectations.
By adapting to new market expectations in terms of AI, consulting firms thus strengthen their competitive position. They can attract new customers who are looking to leverage AI to improve their performance and gain an advantage over competitors.
By offering this type of service, consulting firms can position themselves as industry leaders and benefit from image of innovation and technological progress.
Thus, artificial intelligence can bring serious competitive advantages to consulting firms that choose to adapt to market developments while affirming the essential role of consultants in the consulting ecosystem.
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