2023-06-12 22:05:00
The Minister of Economy, Sergio Massa, led an act this followingnoon in which the automaker Toyota announced the construction of a plant to produce a new vehicle model in the country. Within the implementation of a new Regime to Promote the Production of Vehicles for the Regionthe head of the Palacio de Hacienda invited businessmen and workers to “dream a production and industrial development project”
Also participating in the event were the Secretary of Industry and Productive Development, José Ignacio De Mendiguren; the mayor of Zárate, Osvaldo Caffaro; the CEO of Toyota Latin America, Masahiro Inoue; the president of Toyota Argentina, Gustavo Salinas, and Ricardo Pignanelli, head of SMATA, representing the working sector.
Within this framework, Toyota will invest to produce in Argentina a new car model, the Hiace SUV, something that had not happened for 23 years. In this way, the Japanese company will become the first to adhere to the new regulatory framework.
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As reported by the Palace of Finance, Toyota’s investment amounts to US$ 50 million, at the same time that it will allow the creation of 200 new jobs. Along these lines, the automotive company will open a new production plant, located in the Buenos Aires municipality of Zárate.
Economy explained that the new regime that will be announced aims to develop production platforms for regional models in Argentina that increase the local component and promote national exports.
In this sense, the measure enables the importation of incomplete vehicles for promote the development of production platforms for new models in the countrythrough tariff benefits.
During the event, Massa thanked Toyota for “choosing Argentina to develop the most beautiful utility truck I’ve seen in recent years,” while confessing to being a “user” of it. “Somehow it will allow us to become regional suppliers. It is not only important that this utility begin to be manufactured in Argentina, but also that it transform Argentina into a regional platform,” he continued.
“We greatly value that just as Toyota decided that this is its regional platform for Hilux and today it allows us to export the work of these workers to Argentines, but also because somehow in a country that throughout its history has depended a lot, and we suffered this year, from agro-industrial exports, that we have an automotive complex that is increasingly exporting, as has been the case in recent years, for us it is essential, not only to supply the Argentine market, but also to sell Argentine work to the region and to the world,” explained the minister.
“The choice of Toyota in some way consolidates that path that Argentina can be the regional platform for the automotive and auto parts sector. It depends on us to be able to develop it,” he said.
“Today we can implement a regime that consolidates Argentina’s position as a regional platform for the automotive sector. In some way, it provides legal, tax, currency availability, but above all, the construction of a chain of value, the opportunity for the automotive and auto parts sector to consolidate in Argentina, but to regionalize and transform Argentina into a supplier and seller of cars and trucks, as well as we expect trucks and agricultural machinery from Argentina to the world”.
“I think that this work of the State, unions and companies is a model that allows us to tell that idea that we defend each job, but we also defend that productivity of the companies. That idea that we defend a model as proposed by this decree: of value Argentine aggregate, but that we work on the articulation of the platform with the production process, understanding that there are products that in Argentina may never be competitive, so we have to supply them, but that we aspire to add value every day and above all things Argentine value”.
“What is the most important challenge that this regime imposes on the terminals? That of adding value to sustain the benefits, adding a national component. Argentine work to sustain the benefits and increasing exports. We feel proud when we look at that in a year in which each dollar we export is worth double the damage that droughts have done to our exports, the increase that the automotive sector shows us month following month We are proud of the leadership that it represents for the Argentine automotive industry We are much more proud because it means that when there is a model of planned economic development, where the State sets priorities and defines incentives, where the workers sit next to the businessmen at the table to think regarding the development process, plants like these: 8,000 employees, triple shift, three vehicles already in production line from this investment of more than 50 million dollars and the possibility of adding Argentine exports to the world”.
“Today is a day to celebrate for the entire Argentine automotive sector. Not because of what the decree represents, which is simply an instrument to align incentives, but because of what it means to launch the production of instruments, vehicles or utilities that Somehow they will allow us to continue leading our region and consolidate Argentina as a regional platform for automotive production”.
“Work can be defended by defending production. Entrepreneurs and workers together can dream up a production and industrial development project. For that, what is needed are union leaders who can look at the world and who at the same time can sit down to have a mate with their colleagues to think regarding that development project”.
The words of the CEO of Toyota in Latin America
During the event, the CEO of Toyota in Latin America, Masahiro Inoue, stated that he is “proud to participate in this new milestone in Toyota’s history in the country.” Added to this, he spoke of the impact of the Hilux model in Latin America, assuring that “many of the 1.5 million units that were sold are still in operation.” Regarding his clients, he assured that many are from “agricultural and mining sectors and many who need to transport goods.”
And he added: “I believe that Toyota vehicles have contributed to the development of the industry and the economy of the people who live in Latin America. We want to repeat the same story with Hiace as with Hilux.”
“The needs for the transportation of people and goods have been growing significantly in all countries of the world. However, there are few offers in the segments by automobiles in the region. Hiace is a vehicle that is very well accepted in many countries of the world for years. The model has contributed to the development of industry, economy and society,” he continued.
He also acknowledged that, since he was part of the Hiace project in Japan in 2014, “I always worked with the idea of one day producing that model in Argentina, here in Buenos Aires, and exporting it throughout Latin America.” “Just as Hilux has contributed to the development of Argentina and has become synonymous with a work vehicle in the region, we hope that in ten years the Argentine Hiace will repeat that story,” he said.
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