Discover the Best of Shandong’s Culture and Products: Highlights from the 19th China (Shenzhen) Cultural Expo

2023-06-08 01:18:13

The 19th China (Shenzhen) Cultural Expo opened on June 7 at the Shenzhen International Convention and Exhibition Center. With the theme of “Hospitality in Shandong and Good Products in Shandong”, the Shandong Pavilion fully demonstrated the new achievements of Shandong’s cultural and tourism integration development and the new achievements of cultural “two innovations”. 171 companies in major categories and more than a thousand kinds of products participated in the exhibition, promoting the brand of “Hoser Shandong Haopin Shandong”. Among them, the first-time exhibitors accounted for 50%.

At the entrance of the Shandong exhibition area, a group of innovative experience scenes represented by Zibo New Cultural and Creative Products, as well as cultural and innovative products with creative iterative upgrades, were unveiled and promoted. The 2.8-meter-long “Zibo Barbecue” series of micro-scenes vividly restore the real scene in the form of soft clay sculptures, conveying the joyful atmosphere of Zibo barbecue; Zibo Lingshang Liuli also carefully cooked a unique “Liuli Barbecue Dinner” for the audience “, vividly reproduce all kinds of barbecue ingredients. A series of special products such as “Jinzi Grilling” ceramic cultural and creative three-piece set, Zibo barbecue mascot “Meizizi” and “Xiangbobo” figures, Huaguang National Porcelain, and Hanqing Ceramics were also on display.

“How does the smoke-free stove become smoke-free?” “I really want to taste the ‘three big pieces’ of Zibo barbecue!” Facing enthusiastic Shenzhen citizens, Feng Xiao from Zibo Xiaoxiami Ceramic Art Creation Co., Ltd. issued an “invitation”: ” We used soft clay to make 40 characters in the Zibo barbecue micro-scene, and it took 15 days to complete, bringing the pyrotechnics of Zibo barbecue to Shenzhen, and everyone is welcome to ‘check in’.”

Linyi’s “Pancake Flower”, which was popular on the Internet last year, also came to Shenzhen. Xu Haixia, the person in charge of pancakes from Dasao Changlu in Mengyin County, told reporters that Yimeng “Pancake Flower” has developed more than 50 varieties of flowers, which are not only sold to more than 300 cities in more than 20 provinces and regions across the country, but also exported to South Korea, the United States, and Singapore. and so on. In addition, the exhibition area specially set up the “Yellow River Fair” to display and sell a number of representative Shandong handmade products, such as Liaocheng Dongchang gourds, Binzhou fabric dolls, Caoxian Hanfu, and Zaozhuang Lubansuo.

Exhibitors can also check in the “Yunyou Shandong” project, scan the code on the spot, and through the “L”-shaped giant screen, choose scenes such as Chaoran Building, Zibo BBQ, Mount Tai, etc., and “travel” to the popular Internet celebrity spots in Shandong in one second in Shenzhen; It is also possible to “teleport” on-site group photos and take pictures as souvenirs through digital technology, and take the photos away.

The Shandong exhibition area has set up a cultural experience corridor along the Yellow River, “Meeting the Sea along the Yellow River”, a cultural experience corridor along the Grand Canal with “Lufeng Canal”, a cultural experience corridor along the Great Wall of Qi with “Qifeng Lu Rhyme”, and a “Wonderland Coast”. Along the Yellow Bohai Sea Cultural Experience Corridor, “Traveling in Jiaoji for a Hundred Years, High-speed Rail Tour around Qilu” and other six exhibition areas along the Jiaoji Railway Cultural Experience Line. Inspur Group, Haier Group, Shandong Publishing Group, Qingdao Publishing Group, Gold East Digital Innovation and other outstanding digital cultural enterprises have made appearances to promote new experiences and new scenes of digital empowerment culture.

The fair will close on July 11. During the ICIF, the Shandong Pavilion will hold 10 investment promotion and ordering events, 17 cultural and skill exhibitions, and 26 live broadcasts, including the “Approaching Confucius” Qufu Confucian Temple 3D pop-up book release conference, and the signing ceremony of the ecological cooperation agreement of Inspur Intelligent Terminal Co., Ltd. Bringing goods activities, promoting more than 300 key cultural industry projects online and offline, and helping the cultural industry in Shandong Province to attract investment in various forms. (Zhao Lin) (End)

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