2023-05-19 00:54:00
More than 120 national and international exhibitors adorned the 8,000 square meters of the International Textile Fair (MIM), organized from May 10 to 12, 2023 in Casablanca by the Moroccan Association of Textile and Clothing Industries (AMITH ), and the majority of which is made up of Moroccan companies, representing the entire textile value chain, including fabric, accessories and home textiles.
This 20th edition saw, according to its initiators, exceptional attendance estimated at more than 2,300 professional visitors with projects, including 250 international visitors from 22 countries, including professionals from France, Switzerland, Germany, Finland, -Netherlands, Ireland, United States, Spain, Portugal, Belgium, Russia, China, Turkey, Israel, Tunisia, Algeria, Italy, Greece and from Egypt.
The main objective of the visitors is to be part of a dynamic of partnerships and development of investments in the sector, between principals, investors and Moroccan industrialists.
The novelty of this edition, the pavilion dedicated to Moroccan brands, was a great success, highlighting local brands. Also, the “Creators” area attracted a large audience, through an exhibition of collections from renowned designers, including winners of the Casablanca Fashion Academy.
The International Textile Fair, considered as an accelerator of B to B relations, distinguished itself by a business climate judged to be of quality by the organizers, a crossroads of privileged exchanges in the sector of the textile industry. and clothing.
On the sidelines of the show, several conferences were organized, led by experts in the sector, namely Sarah Dadush from The Sustainable Terms of Trade Initiative (STTI), Gildas Minvielle, Director of the Economic Observatory within the French Institute of la Mode, Matthijs Crietee from the International Apparel Federation (IAF), Eleonore Richardson from the International Finance Corporation (IFC), Taha Ghazi from the Ministry of Industry and Trade and Mohamed Benjelloun from the Moroccan Investment Development Agency and Exports (AMDIE).
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