2023-05-10 20:48:45
In 2022, the group mobilized a financial envelope of around 250 million MAD (22.5 million euros). This budget has contributed to increasing the company’s activity in Morocco, and to significantly improving its ability to offer more value to customers, as well as its environmental performance. Given this pace, the company plans to achieve a turnover of 4 billion dirhams by 2026.
“As we celebrate our 125th anniversary this year, we are proud to look back on the success of our 18-year history in Morocco. said Bertrand Laplaud, Regional General Manager Morocco and West Africa for International Paper during a press briefing held this Wednesday in Casablanca.
“Since 2005, we have continuously developed our business there and have invested more than 1 billion MAD to improve the safety, sustainability, innovation and productivity of our operations – for today and for future generations. ” he added.
The company in Morocco
International paper in Morocco exists since 2005, with its sites and 1450 employees including 920 permanent, the entity has always taken up the challenges to align itself with the economic growth of Morocco, which is increasingly becoming fertile ground for economic growth. by becoming an El Dorado for investments arriving there from all over the world.
Indeed, the IP group is not satisfied, in addition to the four main sites, in Casablanca, Agadir, Kenitra and Tangier, its managers in Morocco, are also considering a series of decisions allowing development, with the aim of consolidating growth carried out throughout its existence in Morocco, opening a site in Dakhla is under study, they confirmed during the press briefing. And for job creation, the leaders foresee 100 additional jobs in the next four years.
Sustainably produced products dedicated to Morocco and exports
Thanks to this investment program, IP’s production sites in Tangier and Agadir have increased their box manufacturing capacities – in particular the production of sustainable trays for the fruit and vegetable (F&V) segment – which further strengthens the position of the company in this high-growth sector.
“Our customers and end users want products that contribute to a more sustainable low-carbon future,” says Laplaud. “Corrugated packaging is best suited to meet this demand and, thanks to our investments, our F&V customers across Morocco now benefit from improved case availability and more choice in our range of boxes and trays. made of corrugated cardboard that are sustainably produced and fully recyclable, as well as even better customer service. »
In addition, the Tangier plant has also expanded its manufacturing capabilities for large American boxes, which are essential for customers in the automotive sector.
A new energy-efficient boiler for the Kenitra plant
As part of this investment program, a new state-of-the-art multi-fuel boiler has been installed at the IP plant in Kenitra. This new boiler offers significant improvements in terms of energy efficiency and diversifies energy sources, while ensuring supply at a competitive cost.
An ongoing commitment to Morocco
Looking ahead, International Paper aims to continue growing its business in Morocco. “We continue to explore new growth opportunities for our business, both locally and in the export market, leveraging Morocco’s unique position and vast territory,” adds Laplaud.
IP’s investments in Morocco also target the communities where its employees live and work. The company has partnered with several local non-profit organizations focused on building community resilience with a focus on education, one of the company’s signature causes. Thanks in part to generous financial donations from PI, these organizations have implemented programs aimed at increasing literacy levels and renovating local schools. “We dedicate 1 million dirhams to it annually,” said Laplaud.
1683765667
#expect #turnover #billion #dirhams #Bertrand #Laplaud