2023-04-28 01:01:05
Shanghai (ots/PRNewswire) – AWE2023 will open on April 27 at the Shanghai New International Expo Centre. Under the motto “Smartize the Future”, AWE2023 presents consumers from all over the world with a panoramic view of the intelligent life of the future. This includes the latest innovations in the fields of home appliances and consumer electronics from over 1,000 exhibitors from around the world.
Covering an area of 150,000 square meters, the 13 exhibition halls of AWE2023 at the new Shanghai International Expo Center will showcase the latest achievements in home appliances, consumer electronics, smart home, intelligent technology, 3C digital products, intelligent entertainment, wearable devices, virtual/augmented reality , smart driving, robotics and more.
More than 1000 exhibitors are present at AWE2023, including international market leaders from household appliances and consumer electronics such as Miele, Kuppersbusch, Bosch, Siemens, Fisher&Paykel, Panasonic, Samsung, Sony, Sharp, AEG, Gorenje, LIEBHERR, BERTAZZONI, SCHULTHESS, ASKO, Electrolux, Whirlpool, Hitachi, Laurastar, Philips, TEKA, Rinnai, NORITZ, Vaillant, Westinghouse, Kärcher, BISSELL, OSIM, LOCK&LOCK, Morphy Richards and ECOWATER, Chinese major home appliance brands such as Haier, Hisense, TCL, Casarte, Skyworth, Konka, Changhong , Gree, Aux, Fotile, Robam, Vatti, Vanward, Macro, HEGII, ARROW, Galanz, Joyoung, Supor, Lexy, Bear, Ecovacs, Tineco, Dreame, Roborock, Viomi, Meida, Golden Home, Marssenger, Sanfer, Airmate, ASD, Flyco, SID, Yueli, Laifen and Rotai; Technology giants and unicorn AI companies like Huawei, JD.com, iFLYTEK, Tuya, Aispeech, LME, Mlily, Imou and Realtek, and core component and material suppliers like CSOT, Huayi, Jiaxipera, Donper, GMCC&Welling, Qianjiang, Embraco, Highly, Wanbao , Zanussi, 3M, SCHOTT, LEONHARD KURZ, Gree Industries and SERI. Exhibitors from consumer electronics are particularly well represented at AWE. The Consumer Electronics & Smart Technologies exhibition area, which extends over three halls, once once more welcomes giants such as Samsung, Sony and Huawei. The area with international brands also shines in all its glory. Miele expands to over 1,000 square meters and Bertazzoni and TEKA are present at AWE for the first time. Following HEGII’s debut at last AWE, ARROW is attending the show this year, expanding AWE’s smart home environment.
Haier’s latest smart home products will be presented to visitors in four intelligent exhibition rooms equipped by Smart Home Brain, designed for individual application areas such as entertainment, bathing, sleeping, etc. Huawei is presenting its comprehensive smart home solutions at AWE for the first time. On an area of more than 800 square meters on two floors, visitors can experience smart home, hotel and other smart space scenarios up close and always gain new impressions. Focusing on its strategy for large displays, Hisense shows its continuous breakthroughs from new displays to depicting scenes from everyday life to intelligent application fields such as travel, office, conference and healthcare. TCL introduces its intelligent IoT presence and intelligent life concepts through new products such as smart home appliances, smartphones and flexible displays with variable curvature.
At AWE2023, display giants Samsung, Sony and Sharp will compete with 8K televisions and the latest display technologies. New AR/VR products will be hits at AWE: AR glasses from TCL Thunderbird and VR all-in-ones from Hisense and Skyworth will open the gateway to the Metaverse for consumers.
Traveling is a kind of extension of family life. Co-designed by Huawei, AITO M5 Intelligent Driving Edition, Skyworth’s HT-i SUV, and Samsung and its partner Genesis’ GV60 will be presented at AWE, offering users a new perspective and experience in the field of intelligent travel.
AWE’s accompanying activities include, but are not limited to, the AWE Summit 2023-Innovation for Real Change and the AWE Summit 2023 – Future Home 2035, the AWE Award Ceremony, the China Household Electrical Appliance Industry Chain Conference, the China New Retail Conference 2023, the GTIC 2023 | Global Technology Innovation Conference on AIoT and Smart Home and the China Vacuum Cleaning Appliance Industry Summit 2023.
Live streaming is offered in partnership with CCTV2, which uses famous presenters to live stream their tour of AWE. Social media influencers and corporate executives will attend and livestream the show as part of the May 1 Home Appliance Week campaign on JD.com. The hashtag #AWE Trendy Home Appliance will be set up at Douyin to provide a comprehensive shopping experience both online and in store.
With the lifting of COVID controls in China, the number of overseas visitors to AWE is growing exponentially. Haier invites around 300 customers from over 20 countries to experience the innovative Haier Smart Home. The AMK, the German association of the modern kitchen industry, is organizing a European delegation to visit the trade fair and is expected to be represented once more at the AWE in 2024.
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Nina Wang,
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