2023-04-19 11:30:00
strategy of Netflix To offer a cheaper subscription option, the streaming service’s ad-supported plan has gained some improvements in points that were considered quite deficient when it was launched.
Previously limited to 720p (HD) broadcast quality, it will now offer 1080p (Full HD) video quality and will also allow each subscriber to have two simultaneous screens — not just one, as it currently is.
The news was announced in a letter from the company to investors. [PDF] with fiscal results for the first quarter of 2023. According to the document, Canada e Spain have already been contemplated with the improvements, which will reach other markets throughout the month.
Pay expansion for “extra member”
If the first announcement probably got streaming card fans excited, the same cannot be said regarding this second news.
In the same letter, the company also announced that it will widely expand its new account-sharing policy with users who do not live in the same household — which includes the possibility for the person managing the plan to add “dependents” by paying a fee. extra for each of them.
The company, it is worth remembering, has already tested the resource in some countries and said it was satisfied with the results. The co-CEO of Netflix, Greg Peterssaid that the feature will roll out in most countries where the company offers its services — which will likely include Brazil — in the second half and that the price for each extra user will vary according to the local market.
End of an era!
We end with news that will certainly displease nostalgics. ????
Not everyone knows, but the company as we know it today — as a streaming service — started very recently. Netflix itself was founded in 1997 as a DVD delivery service by mail, which is still in operation today.
But his days are numbered, since the company announced that the site DVD.com will close its activities on September 29 of this year, following 29 years since its launch. With the market for series and movies currently being dominated by streaming, it is possible to say that this announcement took a long time to happen.
Mixed feelings for these news, don’t you think?
via The Verge, Variety, TechCrunch
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