Instagram gets new Reels editor, trends section and more

A Meta announced yesterday a series of news exclusive to the Instagram. The main highlight is in Reels, which got a brand new editor. According to the company, now all editing takes place on a single screen, making work easier.

With the new editor, it will also be possible to zoom in and out on the timeline, just like traditional video editors. Users will also be able to tap on the audio clips to match the videos, giving the final product a better sync.

For the company, “this makes it easier to align and time your Reel elements at the right moments in a more visual way.” The company also reported that other editing tools are on the way and should be announced soon.

???? Making it easier to edit Reels ????
Now you can edit video clips, audio, stickers, and text all in one place — to get the timing right ????

Another novelty concerns the audios, topics and hashtags that are booming on the social network. With the update, content creators will be able to see what’s trending and how many times a song, for example, was used in Reels.

To view this section, go to the Professional Dashboard and select the option “See today’s Reel Trends”. After that, users will be taken to a Reel Trends page (Reels Trends), where you can find the most popular items.

Instagram is also making the page more intuitive. insights from Reels. With this, the company aims to give creators a broader understanding of how their videos are engaging.

In addition to the count we already know, it will be possible to see the total and average viewing time to understand how viewers are interacting with each video. Another novelty is that, now, creators will be able to know who started following them from a specific Reel.

Finally, the platform announced that more territories will receive the function of gifting content creators with money. The countries that will receive the feature in the coming weeks are: Australia, Canada, France, Mexico, New Zealand and the United Kingdom.

According to the platform, the announced news has already started to be released, gradually, for all users; the feature of gifting creators, in turn, should only arrive “in the coming weeks”.


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