Sustainability has become increasingly important in the luxury travel sector in the Middle East, particularly in the UAE. 61% of the population is willing to pay more for responsible and environmentally friendly tourism experiences. The 30th edition of the Arabian Travel Market, taking place from May 1-4 at the Dubai World Trade Centre, will focus on trends and opportunities in the luxury travel sector. According to YouGov’s White Paper 2023: Luxury Travel After the Pandemic, one in 10 consumers have stayed in eco-friendly and sustainable luxury accommodations over the past three years. The UAE tops the global rankings for the value allocated to excursions. The spotlight will be on the luxury travel sector during the sessions, with speakers discussing topics such as the environmental impact of luxury hospitality.
The concept of sustainability has become an increasingly important consideration in the luxury travel sector in the Middle East, particularly in the UAE.
Whereas, 61% of the population said that they are willing to pay more money for more responsible, environmentally friendly and sustainable tourism experiences.
Trends and opportunities in the luxury travel sector will be the main themes during the 30th edition of the Arabian Travel Market, which will be held from May 1-4 at the Dubai World Trade Centre.
According to YouGov’s White Paper 2023: Luxury Travel After the Pandemic, one in 10 consumers have stayed in eco-friendly and sustainable luxury accommodations over the past three years, with this trend being particularly prevalent among high-income travelers who have increased Their sustainable luxury hotel stays increased by 50% over the same period.
Expeditionary trips
The UAE topped the global rankings in terms of the value allocated to excursions, with nearly two-thirds (58%) of respondents saying that travel has become more important to them since the outbreak of the Covid-19 pandemic, and in terms of luxury travel priorities, a quarter of the UAE population is looking for experiences Premium entertainment, while 19% focus more on quality accommodation when booking flights.
Consumers’ appetite for authentic expeditions is also growing in this segment, as well as for sustainable luxury travel.
Where more than half (51%) of wealthy tourists have searched for more rewarding travel experiences since the beginning of the pandemic, and more than a quarter (27%) of them are willing to pay more money for accommodation in secluded villas and chalets, as these numbers coincide with the growth in the tourism industry. Travel in the Gulf.
luxury travel
The spotlight will be on the luxury travel sector during its sessions, as prominent names from across the sector gather in Dubai to discuss the most prominent trends, challenges and opportunities related to luxury during the session titled: Sustainable Luxury: At What Cost?, which will be moderated by Joe Mortimer, Editor of Destinations of Magazine. the World News and includes a group of speakers, most notably:
Amir Gulbarg, Senior Vice President, Operations, Middle East and Africa, Minor Hotels, Candice D’Cruz, Vice President, Luxury Brands, Marriott International, and Nadia Ibrahim, Member of the Board of Directors of the United Nations Global Compact, will discuss topics most notably the environmental impact of luxury hospitality.
In conclusion, sustainability is no longer a buzzword but a key consideration for luxury travel in the Middle East. The willingness of consumers to pay more for sustainable tourism experiences and the growth in demand for authentic expeditions and sustainable luxury travel has put the spotlight on this sector. The 30th edition of the Arabian Travel Market will discuss the trends, challenges, and opportunities in luxury travel, with a focus on sustainable luxury. As the travel industry recovers from the pandemic, it is essential to take a responsible and sustainable approach. Let us work towards preserving the planet and creating unforgettable experiences for luxury travelers.
