The pre-sale period of the model was marked by success, with more than 70% of orders compared to its predecessor model in Latin America, in the period from February 1 to 26.
Sales of the new Samsung Galaxy S23 officially begin in Central America, Ecuador and Venezuela today, March 3. As a result, the S Series smartphones will now be sold at Samsung stores and authorized dealers when purchased by the online sales site of each country.
During the pre-sale period that ended on March 1, the S23 outperformed its predecessor by more than 70% in Latin America. This year, the results were even greater, with the S23 Ultra model being preferred by 59% of Latino consumers.
“The S23 pre-sale success compared to the previous model reinforces Samsung’s commitment to offering increasingly powerful and sustainable smartphones, aligned with consumer demand for innovation in this region. I appreciate the confidence in Samsung and our Galaxy line, reinforced by the great sales of our ultra top of the line”, said Sang Jik Lee, president of Samsung Central America and the Caribbean.
“This result expresses the current moment of the Latino consumer, with a powerful market for premium phones. The increase during pre-sale compared to 2022 indicates that Samsung’s commitment to offering increasingly powerful and sustainable smartphones is aligned with the demand for innovation,” Lee stressed.
The Galaxy S23 series represents a new era of the best premium phone experience from Samsung. Its new 200MP Adaptive Pixel sensor and iconic built-in S Pen give users more freedom to explore their creativity. With even faster performance[1] Thanks to the exclusive Snapdragon® 8 Gen 2 chipset for Galaxy, users can experience the best performance of a gaming phone. The S23 family of products also stands out for having the highest amount of recycled materials in its composition than any other smartphone.[2] Samsung Galaxy.
The Galaxy S23 series already comes with One UI 5.1, the latest user interface for Galaxy devices, which expands the camera capabilities that now have greater flexibility to create professional-quality photos with the native Expert RAW4 app. In addition to providing several new personalization features, such as automatically changing the lock screen according to the weather forecast in your current location; or the recommendation of songs from Spotify and according to the routine registered by the user on their phone, such as themes to relax during the “do not disturb” mode.
The colors that everyone wants
The Galaxy S23 Ultra, Galaxy S23+, and Galaxy S23 are currently available to purchase from carriers and retailers and on samsung.com, available in four nature-inspired matte shades: Phantom Black, Cream, Green, and Lavender. In addition to unique and exclusive colors online, only available at samsung.com: Graphite, Lime, Sky Blue and Red[3].
For more information on the Galaxy S23 series, visit https://shop.samsung.com/latin/
[1] The Snapdragon® 8 Gen 2 Mobile Platform for Galaxy is optimized for Samsung and exclusive at launch for the Galaxy S23 series. Snapdragon’s claim to be the fastest in the world has been confirmed as of February 1, 2023.
[2] The Galaxy S23 Ultra uses recycled materials in 12 internal and external components (Galaxy S23+ and S23: 11 internal and external components), compared to six internal components in the Galaxy S22 Ultra.
[3] The availability of colors and exclusive options online may vary according to the market.
