The presence of Metaverso in the real estate market: how to invest in real estate in the virtual world
The metaverse is a virtual world in which it is possible to digitally perform numerous tasks that are routinely experienced, such as walking around, interacting with people, promoting networking, exploring landscapes and even investing in various markets, including real estate.
It is also possible to experience the digital versions of different experiences, such as parks, museums, malls or even concerts.
With this, the metaverse proposes a parallel reality where the user’s life happens simultaneously with the routine of physical life.
The main world companies are already investing and using the metaverse. We highlight Facebook, which calls itself a “social technology company” and even changed its name to “Meta”.
How to invest in real estate in the metaverse?
The digital world of the metaverse replicates real-life dynamics, and this is also true of the real estate market.
The virtual world is proving to be a profitable universe and it is estimated that it will become a trillion dollar market in the near future.
The main reasons why investors are betting on the real estate market in the metaverse are price speculation, appreciation of land and real estate, the opportunity to create businesses that will be extremely profitable in the near future, in addition to basically drinking clean water, as they are acquiring real estate. at first.
Furthermore, the availability of lands in the metaverse is still limited. Therefore, the fastest investors captured the best opportunities.
Metaverse concepts are already reflecting changes in the way all areas that make up the real estate market present opportunities to potential consumers.
Real estate launches are adapting to this new reality. There are real estate developers that are already launching their ventures in the real and virtual environment simultaneously, and are getting great results.
The digitization of the digital market is one of the greatest benefits of the metaverse. The process of buying and selling a property will be 100% digital, from prospecting to closing the deal.
When buying a property in the metaverse, a deed is available in the form of an NFT. This purchase is recorded on the blockchain and the NFT is transferred to the buyer’s digital wallet.
And prospecting is also different. The idea is, instead of looking at photos and videos of a property, the potential buyer can tour the property and its rooms virtually. And if you are going to carry out any renovations, you can view all the coatings and furniture that will make up the property.
With this, the process of buying and selling real estate changes radically. In addition to being practical and safe, it still saves time and gasoline for everyone involved.
In addition, optimizing leads is a great gain for brokers. Digital solutions automate and digitize the process of receiving a lead, distributing it to the broker and analyzing the sales funnel stages.
All of this will make buyers, brokers and entrepreneurs in the field rethink all the processes involved in buying, selling, renting and building a property, which provides progress and assertiveness for all involved.
And all this is also suitable for corporate environments. It is possible to work, meet clients and even hold meetings in virtual offices. In addition to acquiring virtual offices and renting them to third parties.
Conclusion
The metaverse is generating major changes and improvements in several areas of the real estate market.
Despite the success, the general market will take a while to absorb all the improvements.
But, the important thing is not to stay out of the news and digitalization so as not to fall behind in your business.
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