Very nice, I’m excited to present Fading Glory, a tiny collection me and his Sahar made with Angeli.
The literal meaning of the phrase Fading Glory refers to a fading glow. Allow us to disagree.
The places we love, the clothes we love, the people we love – only get better with time.
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So what do we mean when we say Fading Glory?
A few years ago, Sahar and I went on a press trip together. We walked around a European city in the followingnoon and when the sky showed the first signs of sunset, we said almost together: we need to find a roof where we can drink wine.
This is where the dream began to write a book of recommendations together, and it was clear that when we got to the field of travel, the recommendations would focus on places that were once only used by the very rich, and today work magic on us. Fading Glory, Crescent called it. You know what we mean: Chateau Marmont in Los Angeles, Bogart’s table and Cole at Club 21. Well, all those places Sofia Coppola likes to shoot her movies.
Crescent moon: “I started using the concept of Fading Glory when I was traveling in places like Cairo, Istanbul or Naples and I fell in love with places where it was obvious that the glory had passed behind them. I felt that it was precisely in such places, that obsolescence and the passing of the years sprouted from every corner of them, with the feeling that real people lived and live in them, that they are places where nostalgia is No A poster for tourists but comes from the use and the memories they have accumulated – that’s where the real magic lies.’
My: “I first heard this phrase from Sahar when we were traveling together and discovered that we were looking for the same thing in the places we were. The concept immediately connected to how I feel in general regarding things in life: when they are new and shiny they still don’t have the magic that speaks to me. I love the history and the feeling that things will only become more significant with time, the story we will tell regarding them and the emotional investment.”
my age: “I like that Fading Glory remains ambiguous and allows for personal interpretation, raises questions and evokes emotions. Angeli is a brand that strives to produce timeless clothing with an appreciation for quality and style, and Fading Glory is a concept that distills all of these because it has a story with complexity and humor. It is global, but very personal.’
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We focused on six items that will immediately look as if they have always been in our closet, ones that we have no intention of parting with.
readiness? there it is:
We filmed at the house of Lillian Berto and the architect Moran Flamoni In the American colony in Tel Aviv (by the way, Fading Glory). Meir Cohen took a photo (and he also stars here in one of the photos, holding a David Bowie album), beam waves Make up andCrescent moon andLily Arcos took a picture
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The collection has only six items (in a very limited edition) that are suitable for all sexes and all genders:
American shirt – Moon with black sleeves and a gray or green collar with charcoal colored sleeves. 50% organic cotton and 50% recycled cotton.
A sweatshirt that looks like we found it in a university store abroad – in black, gray or blue. 30% recycled cotton, 70% organic cotton.
Thick and warm hoodie – In stone, dreamy nineties green and charcoal black. 30% recycled cotton and 70% organic cotton.
T-shirt – With a letter of love, “Nothing fades better than you”. Dress with a gray collar, charcoal black with a black collar, and white with a gray collar. 50% organic cotton and 50% recycled cotton.
college pants – Relatively thin that you can train with and you can also go out with them without anyone noticing that you are wearing sweatpants. In blue or black, 50% organic cotton and 50% recycled cotton and a small text behind the left leg.
Sweatpants – warm and fun with a low crotch, in the colors of the hoodie, for those who like suits. 30% recycled cotton and 70% organic cotton.
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What size to take? All items come up to size XXL, so you have the option to play with the sizes depending on what you prefer: close to the body or oversized to be swallowed inside.
for example: In the American shirt I took size L so that it sits close to the body and in the sweatshirt XL so that there is some space but it can still be worn under the jacket.
You are welcome to consult with me, with Sahar or on Angeli’s Instagram regarding measurements.
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Launch discount for decision speed: 15% discount with the code fadingglory until Thursday (12/1) at midnight.
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Other things you should know:
* The collection can be obtained on the website and in Angeli’s stores and in the collection, the men’s clothing store of Sahar Shalu (Yehuda Halevi 72).
*The collection will arrive at Studio NOW on 1/20-21 for the Cozy Winter event that Irit and I are curating. Details coming soon.
* On 1/27 there will be a conversation between the three of us with Daphne Lustig In Angeli’s studio. I will update on Instagram when registration opens.
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Bruce Springsteen explains better than me what Fading Glory is:
Well, if you’re looking for love
Honey, I’m tougher than the rest
