Boris Becker is currently cashing in on the marketing of his prison history. But his sons Noah and Elias are also said to have concluded a lucrative contract.
The Beckers as faces for jeans
But not only Boris Becker is currently cashing in. His sons are also said to have landed a million dollar deal. As reported by “Bild”, Noah and Elias are the new faces of the jeans brand MAC. Together with her mother Barbara Becker, who was married to Boris from 1993 to 2001, the two are said to have even helped design the trousers.
In the fall, the 56-year-old shared pictures from a shoot with star photographer Nomi Baumgartl on her Instagram account. At this time, the first recordings of a campaign planned for January are said to have been taken.
Barbara Becker added the hashtag “Eveline” to her post. According to the newspaper, the production took place on the estate of MAC boss Eveline Schönleber near Regensburg. In July last year, the entrepreneur herself posted a snapshot from the jeans company’s headquarters, which shows her together with the designer, writing “Teamwork” among other things.
As “Bild” wants to know, two new collections are to be released in 2023 in cooperation with the celebrity family. In addition to a basic fee of around 300,000 euros, there is a contribution of around 1.50 euros per pair of jeans sold. In total, millions might wave.
This deal might be a big career leap for both Becker offspring. 28-year-old Noah has been trying to be a designer for a long time and has already launched his own collection. His brother Elias, who is five years younger, is a model in front of the camera.