In fact, the objective is not to propose a new way of harvesting fruits and vegetables but rather to bring another answer to the industry of nutraceuticalswhich uses the properties of foods to prevent certain infections or improve well-being. In this section, there are food supplements, folic acid prescribed to women wishing to become pregnant or even so-called “functional” drinks. Boosted by the pandemic, which has encouraged consumers to protect themselves from infections or viruses by taking vitamin cures, this market is booming.
According to a report by Global Market Insights, it generated record revenue of nearly $400 billion internationally in 2021. And its annual growth is estimated at 5.2% by 2030, under the effect, among other things, of the increase in the metabolic syndrome, which corresponds to the combination of several health disorders of lipid, carbohydrate or vascular origin with excess weight. We are talking in particular regarding the increased risk of type II diabetes and cerebrovascular accidents (CVA).