QRization of the brain – Alexey Kobelev on vc.ru

Maybe I’m old-fashioned, a fool or an old-fashioned fool, but I don’t understand those who post QR codes on their resources (other social networks, websites) on social networks. I think they are only suitable for printing on paper, plastic or something like that.

Let’s say I’m sitting on a computer (or laptop, that’s not the point) and I see a QR code. To use it, I need to pick up a smartphone, launch a QR code scanner, scan a QR code, follow the link. To use a mouse or trackpad to simply click on a link, it will take me much less time.

The situation is different – I’m sitting on my smartphone and see a QR code. To use it, I need to take a screenshot in my hands, launch the QR code scanner, scan the QR code from the screenshots, follow the link. To use just a link, I need a little more time than not at all.

But if I’m walking down the street, driving in a car, sitting in a tavern and seeing a QR code, sometimes it’s easier to follow it than to type a long link. A click, a QR code scanner and a link in my pocket, even if the QR code with the link is printed on a garbage truck or the devil’s ass – the main thing is that there is a QR code and the Internet.

From a trendy phenomenon, QR codes have become a pain when many began to place them instead of links wherever possible. And it’s very funny when the “gurus” of marketing, traffic, lead generation and other “near-business” segments place them in this way in their social networks and on their websites without supplementing with links. Yes, and complementing too, because instead of a picture of a QR code, you can place another KDPV (Picture to Attract Attention, if you are young and do not know old-school abbreviations), for example, with boobs or cats, which, as you know, sell everything, absolutely everything.

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