Phil Spencer believes that the platform can indeed attract more players to support the exclusive game content, but when the exclusive content becomes too much, it is not conducive to the development of the entire game market, because the player market may be concentrated on a specific platform, and there is no healthy competition. It will be difficult to continuously improve the quality of game content.
In an interview with Bloomberg NewsXbox head Phil Spencer said he hopes to reduce the exclusive content of the game market in the next few years, thereby making it easier for players to play most games without being restricted to a specific game platform.
Phil Spencer’s statement is obviously consistent with Microsoft’s recent emphasis on acquiring Activision Blizzard,emphasizeIt will not let Activision Blizzard’s games become exclusive content on the Xbox platform, but it also echoes the statement that only through multi-platform distribution can the game market function normally.
In the previous practice, Microsoft has made most games available on the Xbox and Windows PC platforms at the same time, and also promoted more games to be played across platforms, breaking the past that Xbox, PlayStation and other platform games can only be played online on the same platform limits.
This explanation hopes to reduce the exclusive content of the game market. Phil Spencer believes that the platform can indeed attract more players to support the exclusive game content, but when the exclusive content becomes too much, it will be detrimental to the development of the entire game market. The reason is that players The market may be concentrated on specific platforms, and without healthy competition, it will be difficult to continuously improve the quality of game content.
I think that from Microsoft’s current position, although it will still attract players’ support with exclusive works in the “Last Battle” and “Forza Motorsport” series of platforms, it emphasizes that it will promote the positive development of the game market with a multi-platform release strategy, so that players can Most platforms can play their preferred game titles.
