Called to create a lot of excitement for our home game industry when PC Game Pass officially opened in Thailand. There are many issues that gamers want to know. Whether it’s games or services that will be added in the future. Putting Thai language in the game Including the market penetration of Xbox consoles in Thailand, the ManagerGame team had the opportunity to interview Mr. Panu Samutkojorn, the first Thai executive of Xbox Studios, to share interesting stories that gamers should not miss.
Get to know Mr. Panu Samutkojorn, the first Thai person to receive the Xbox Games Category Management position.
Mr. Panu Samutkojon or Khun Dom started working at Microsoft Thailand as Device Marketing Manager dealing with Windows and various products in Thailand. Later in 2016 moved to Seattle, Washington, USA as Worldwide. Windows Consumer Category Manager until last year was promoted to Xbox Games Category Management, responsible for various parts of the Xbox family.
Dom is a hardcore gamer who loves video games. And have played games in a variety of genres, whether it’s Action, RPG, Strategy or Shooting, working with Xbox is like a dream come true for a gamer who has been involved in the world’s largest gaming camp.
The Beginning of PC Game Pass, a New Service Shaking Up the Gaming Industry
DomAccording to Microsoft’s research, there are more than 3 billion gamers worldwide (including all platforms including consoles, PC and mobile). I want to play Wherever in the world Xbox Game Pass, a monthly paid gaming service or subscription available for use on the Xbox family of consoles before expanding to PC Game Pass for use on computers.
Initially, Game Pass was still available in select areas. But later on, he added more service areas until he arrived in Thailand. Which is one of the first five countries in Southeast Asia to try out PC Game Pass before anyone else for the first month trial price of only 3 baht, and following the full service, there is also a promotion for the first 3 months of 29 baht a month. Next, 99 baht, a price that every gamer can afford according to Microsoft’s vision.
Fully organized, both giant form games and indie games
When it comes to PC Game Pass, the first question many people ask is: What games are there? And the number of games available is worth the money or not? Dom Rest assured that Game Pass will have a large number of games that will satisfy every gamer. From Xbox Studios Halo, Gears of War, Forza, Age of Empires and Minecraft, Bethesda’s hits Fallout and The Elder Scrolls, Square Enix’s famous Final Fantasy and Dragon Quest titles. The world’s largest game franchises from EA such as FIFA, Battlefield, The Sims and Mass Effect are also available as EA Play, where players can link their Origin accounts and download them immediately.
There are also over 100 indie and blockbuster games, and that’s just the beginning. In the future, new games will be added every month for gamers to play with almost no fear at all.
Xbox is stubborn! The first day the game was released, it was installed on Game Pass.
One of the benefits gamers can get with Game Pass is new games from the Xbox Studios and Bethesda, among other games that will be available on Game Pass from day one. This is a good thing for gamers to play new games without having to pay for them. But if you look from the point of view of game developers They may lose their supposed revenue from selling the game for full price. This will affect the survival of game developers. Game quality and the possibilities of the game industry in the future
regarding this issue Dom It said that today’s video games can be monetized in a variety of ways. Despite losing revenue from the sale of the game But there are also other avenues, such as DLC or In-Game Purchases, many of which have been successful in earning money despite being free to play. I want to see Game Pass as an opportunity to allow gamers to try new games that they may have overlooked.
There are so many games that I can’t choose. This button helps!
Many people who have subscribed to PC Game Pass probably already have a game they want to play. But some people may still hesitate. I don’t know which game to play. Xbox has invented a special helper. which is a button “Surprise me” feature that will randomize the games that we expect us to be interested in trying. By working this system Dom Says Xbox has developed an AI that analyzes our gaming behavior from the games we play. Frequently viewed game information pages Compare it with other gamers to bring you the game that suits us the most. This is a great feature for PC Game Pass users.
Even though the game is not the same But there are a lot of exclusive games.
When PC Game Pass launches in Thailand I mightn’t help but compare it to other countries. which will find that there are not the same number of games Some games are only available in certain regions. Dom Explaining that there are licensing issues and restrictions on the availability of the service in each country, Xbox hasn’t been calm and is trying to negotiate with game publishers to ensure that all gamers can play the game equally.
Another point is the comparison between Xbox Game Pass and PC Game Pass, which are available on different platforms. Although the PC side has fewer games than the Xbox side (not much difference), the PC side has exclusive playable games. Only on PC and with some games, playing on PC is more immersive and enjoyable. It is a strength that can compensate each other. It is up to the gamer to choose which platform to use the service on.
X Cloud, a new gaming experience that has yet to come.
Another big feature that foreign countries have. But Thailand doesn’t have it. X Cloud, a cloud gaming service that allows users to play games immediately without having to download games via supported devices, whichDomHas revealed the possibility of this feature that Xbox is being tested in many countries, including Thailand. The big challenge is connecting to the server and having a stable internet signal. The development team would like to fix any issues to ensure that gamers have the best gaming experience. Before the official launch of this feature
Xbox, a gaming brand that’s more than just a console
When hearing the word Xbox, many people may think of just a console. But the Xbox really means a lot more than that. Dom Microsoft’s core vision is to create the Xbox brand as the representative of all gaming products. whether it is a console PCs, Xbox Studios games, PC Game Pass services, etc. to make gaming accessible to everyone. without being limited to console or PC gamers Because games are what connect everyone.
The future of Xbox in Thailand lies in PC Game Pass ?
With the arrival of PC Game Pass, many gamers (including the author) began to anticipate the launch of Xbox consoles in Thailand, including Thai translations in various games following this.
Unfortunately Dom Still can’t share any stories regarding the Xbox machine, saying only briefly that “the launch of PC Game Pass in Thailand Like a dream come true for Thai gamers, Xbox aims to develop this service to the fullest first. As for the Xbox machine, we can’t talk regarding it right now.”
As for Thai translation, Xbox plans to do it for sure. The latest game that adds Thai language support is Sea of Thieves, which in the future will add more Thai language to other games. Let’s wait and see.
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