Son Heung-min launches a personal brand? | HYPEBEAST.KR

recent ‘Premier League top scorersoccer player who won Son Heung-minThis clothing brand ‘NOS7’ is launched. When he returned to Korea on May 24, Son Heung-min appeared wearing a T-shirt with the NOS7 logo on his left chest, and it was confirmed that a trademark right was applied for with the logo.

As a result of checking the patent information search service of the Korean Intellectual Property Office, on January 5, ‘NOS7’ applied for 15 trademarks including clothing, shoes, hats, optical, communication equipment, SW, household goods, glass products, flooring products, cosmetics, and detergents. did. And all applicants were Heung-Min Son himself. In addition, on May 10th, it was confirmed that the dispatch process was completed. Heung-Min Son also applied for the trademark ‘INFEELD’. ‘INFEELD’ is a trademark for ‘food/hotel business’ and ‘beer/drink’.

There is also an opinion that the brand name ‘NOS7’ seems to be related to Son Heung-min. If Heung-Min Son’s English name ‘SON’ is written backwards, it is ‘NOS’, and ‘7’ is Son’s jersey number. However, NOS7’s website and Instagram explain that it is an abbreviation of ‘Nothing, Ordinary, Sunday’.

Currently in NOS7 WebsiteThere is a message announcing the launch on June 17, 2022, and product photos are not confirmed.

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