In the new era of national reading, the fragrance of books enriches the capital of overseas Chinese——A summary of Jiangmen Reading Day’s promotion of national reading activities in our city_Government News_Jiangmen Municipal People’s Government Portal Website

On the World Book Day, many parents took their children to taste the fragrance of books in the Jiangmen Book Center.

□Text/Picture Jiangmen Daily reporter Li Yujun

Since 1996, April 23 every year has been World Book and Day, also known as World Book Day. For those who love “reading” in Jiangmen, they have their own happiness. On the 28th of each month – Jiangmen Reading Day, they can experience the joy of reading together in a ritualistic way and turn reading into a new ” Aesthetics of Life”.

The new era of reading for all people will enrich the overseas Chinese capital with a strong scholarly fragrance. In order to implement the spirit of General Secretary Xi Jinping’s important instructions on “promoting more reading and building a scholarly society”, promoting national reading, and comprehensively building a “literary, learning, and innovative” civilized city, the Municipal Party Committee Propaganda Department and the Municipal Civilization Office announced on September last year. On the 28th of Confucius’ birthday, a series of activities of “Scholarly Wuyi·Jiangmen Reading Day” were launched.

Jiangmen Reading Day makes reading a feature of the city and a habit of citizens, making the city more “fragrant”, and the countryside with “poetry and distance”. With Jiangmen’s comprehensive promotion of public cultural undertakings and the construction of an important platform for cultural exchanges and cooperation between overseas Chinese and overseas Chinese, national reading activities have continued to deepen, and national reading service facilities have become more complete. The ecology is fully conserved.

National reading activities are widely carried out

The Jiangmen Reading Day every month is the most anticipated day by the citizen Chen Lai. “On the 28th of every month, as soon as the Propaganda Department of the Municipal Party Committee and the Municipal Civilization Office release the recommended book list, I will immediately collect it and savor it when I have time.” For Chen Ling, who loves books, Jiangmen Reading Day is a romantic day. Every month comes on schedule and makes him happy.

Reading is the basic path to enjoy a good spiritual life. Only a city full of books can become a beautiful spiritual home.

Since September 28 last year, Jiangmen has designated the 28th of each month as Jiangmen Reading Day, and with the “Nine Ones” project as the carrier, a series of reading cultural activities have been carried out on a regular basis and benefiting the people, from urban to rural areas. , From the society to the classroom, from online to offline, it has become a cultural feast for Jiangmen’s national reading.

As the highlight of Jiangmen Reading Day activities, the normalization project of “You choose the book, I pay the bill” is very popular among the general public, especially reading lovers. Chen Anming, Secretary of the Municipal Party Committee, Secretary of the Party Group and Director of the Standing Committee of the Municipal People’s Congress, as the first reader of the normalization of the “You choose the book, I pay the bill” project, selected 3 books in the first issue of the book list.

It is understood that the project highlights three major measures to benefit the people: the right to choose books is handed over to the public, and following the majority of readers purchase books in Jiangmen Xinhua Bookstore (Jiangmen Book Center), they will be returned to the library as collection books, and the publicity department of the Municipal Party Committee will “” “pay the bill” to realize the “private customization” of book lending; extend the activity time from the original reading day to the whole year; cover the activity range from the urban area to the counties (cities, districts), the general public and readers can buy books in Jiangmen The center selects the favorite books, takes them home in the form of borrowing and reads them first, and then returns them to the library.

According to statistics, as of April 17, nearly 8,700 books have been purchased and read for the “You choose the book, I pay the bill” campaign, with a value of nearly 360,000 yuan.

The new model and new space make the fragrance of books everywhere, and make reading blossom everywhere. In recent years, Jiangmen has organized various reading promotion and exchange activities from time to time by setting up a stage, using forms such as the Book Festival, Children’s Book Festival, Reading Day, etc., as well as the establishment of the “Yiqi Reading Alliance”, to promote the widespread development of reading activities for all.

One side of the water and soil nurtures the other side. The heritage of a famous historical and cultural city has nurtured the love of reading among Jiangmen people; the strong national reading atmosphere has given Jiangmen people a firm cultural confidence. Statistics show that the Jiangmen City Library alone attracts an average of regarding 400,000 readers to the library every year to read and participate in reading activities.

Digital Reading Service Makes Books Stronger

The book is fragrant and fruitful. The Municipal Party Committee and Municipal Government attach great importance to the construction of public culture, and have built a number of libraries and bookstores within reach, making reading an inseparable part of people’s daily life, making the city’s literary fragrance more “fragrant”, and enhancing the city’s humanistic quality.

At present, there are 64 self-service libraries in the city, covering all counties (cities, districts). Among them, Pengjiang District, Jianghai District, and Enping City have achieved full coverage of towns (streets). Wuyi United Library realizes the borrowing and repayment with the local public library.

In order to promote the construction of self-service libraries, improve the hematopoietic capacity of grass-roots culture, and enrich the cultural life of grass-roots people, public cultural institutions at all levels in Jiangmen City took the opportunity of “pairing children and growing culture” to actively introduce various forces to participate in the construction of self-service libraries. Cultural and educational joint construction, cultural and enterprise joint construction, guide schools, enterprises, real estate developers and other social institutions to build in pairs, and promote the construction of self-service libraries with small financial investment.

Promoting reading for all and following the trend of the times is the key. During the Book Festival last year, Jiangmen set up a new technology “electric shock” reading area in the event, allowing “culture + technology” to enter the life of citizens more deeply. Jiangmen City Library allows readers to experience the “scent of books” in the form of new technologies such as virtual reality technology through multimedia libraries, VR technology experience centers, AI intelligent multi-learning companion robots and other reading equipment.

Adolescent reading is a key link in promoting national reading. “Intelligent equipment and intelligent applications can provide readers with more convenient and efficient services.” Luo Hongqin, deputy director of the Municipal Library, introduced that following the completion of the renovation and expansion at the end of last year, the Jiangmen Municipal Library was equipped with AR, VR and other equipment. Let young readers “immerse” into the world of books.

After the outbreak of the novel coronavirus pneumonia, libraries at all levels in our city actively carried out online themed reading activities, organized citizens and students to participate in mobile phones through live webcasts, and enriched citizens’ spiritual and cultural life during the epidemic. “We took advantage of the new media platform to launch various online exhibitions such as the Chinese New Year Cultural Exhibition, as well as various online activities such as famous forums, traditional cultural knowledge answering questions, etc., in order to meet the different needs of readers and friends.” Luo Hongqin said.

With the popularization and application of new formats, new models and new scenarios of book consumption, our city has given full play to the advantages of “Internet +” technology and strengthened digital reading services, which has become the biggest feature of Jiangmen’s reading work in recent years.

The countryside also has “poetry and distance”

The land of overseas Chinese is full of scholarly fragrance. In the past year, Jiangmen launched the “New Era Rural Reading Season”, and carried out 41 activities for mobile scholars to go to the countryside; organized more than 500 online and offline reading activities with distinctive themes, rich content and various forms, and participated in more than 50,000 people. , let the countryside also have “poetry and distance”.

A village, a bookstore. In rural Jiangmen, reading has become a part of people’s daily life. There are 1,130 rural bookstores, dotted with each other, each with its own characteristics; 2.08 million volumes of books are fragrant, which is a treasure house for rural people to learn knowledge.

The Dangqun Bookstore in Pengjiangxia Village has inherited four curators, and the old curator has been sticking to it for decades; the moment bookstore in the “Rainbow Village” in Jianghai and the Nanbao Bookstore in Yingnan Village make the “Internet celebrity village” not only have The artistic style has been added, and the “scent of books” has been added; the Red Flag Bookstore and Red Star Bookstore in Da’ao Town, Xinhui instilled red ideas into the next generation; Kaiping Cangcheng Town Loutian Village Ping’an Library records history with ancient buildings, carrying nostalgia, in the The new era continues to inherit the cultural context of overseas Chinese…

In order to further promote the study and education of party history, and do practical things for the masses, since 2021, the Propaganda Department of the Municipal Party Committee has taken “optimizing the allocation of reading resources in rural bookstores” as the breakthrough point, and will strengthen the work of rural bookstores as the implementation of the rural revitalization strategy and promotion. It is an important starting point for the deepening and practical activities of civilized practice in the new era, further improving the function of rural public cultural services, and promoting the in-depth development of national reading activities.

Through optimization and integration and the creation of high-quality products, a batch of standard bookstores and demonstration bookstores have been initially built in Jiangmen. The daily operation mechanism has been greatly improved, and the people’s satisfaction, sense of gain and happiness have been continuously enhanced. In 2021, Jiangmen will build 2 boutique bookstores, 12 model bookstores, and 100 standard bookstores. These bookstores have become the “gas stations” for the spiritual civilization of the grassroots, opening up the “last mile” of public cultural services.

In the national model farmhouse bookstore of the Party and Mass Service Center in Laisu Village, Gonghe Town, Heshan, a reader once wrote a sentence in the message book: “The farmhouse bookstore is where I come every day during the holidays. big.”

Building a moderately prosperous society in an all-round way is inseparable from the development of rural cultural undertakings. It is precisely because of these rural libraries that rural children have more opportunities to broaden their horizons, and villagers also rely on cultural knowledge to become “rich”. Step into a happy well-off life.

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