CPN spends 200 million baht in preparation for the Chinese New Year

CPN
spend a budget of 200
l
Prepare for Chinese New Year

Daily Manager 360-
Central Pattana
shake hands with business partners
Organize the campaign “2022
POWER OF THE GREAT TIGER
Happy Infinity at Central Shopping Center”
Celebrate the Chinese New Year in a new style.
‘Digital
lifestyle x Art Exhibition’ catch the trend
Global
Trends combine digital technology with art fairs.
highlight
5
auspicious tiger
that has been created by
2
The best in science-art
Dr. Chang Thosaporn Sritula
Sinsedang and ‘Yun Panpat
Techmethakul, a world-famous artist
with tiger sculpture 5
element
at every Central Department Store nationwide
Start 17
Jan
-16 Feb.
this 65

Dr.
Nattakit
set up Poonsinthana Assistant Managing Director
Marketing Division, Plc.
Central Pattana
said
“This year’s Chinese New Year
This coincides with the occasion of Central Pattana’s anniversary.
40
year
Therefore, we want to provide a special experience to pass on positive energy.
And instead of thank you on the occasion of the anniversary of the company
with a budget of 200
million baht
Create a new Chinese New Year landmark phenomenon
By this year’s special, we catch the trend.
Global
Trends on the subject of
Digital
lifestyle and
Art
Exhibition combines digitalness with art.
“The
Great Galleria of Luck”Art Exhibition
in all 35
branches nationwide
In addition to the customers who have come to enhance the fortune
Get the power of good luck for the Year of the Tiger
also enjoy art as well
Create color and novelty
including answering the questions of the Young group
Gen who are interested in both auspicious science
and value art
Also create engagement
with customers too
Gaming
Exhibition and
Art
installation that will become an auspicious check-in point
enhance luck, prestige, fortune
and photo shooting spots
A spot that everyone shouldn’t miss and new digital lifestyle activities.
so that customers can have fun
and enjoy the Chinese New Year festival
Ready made collection of special designs.
Limited
edition by Khun Yun
both cloth bags
Auspicious stickers that have been consecrated
and screen
saver
to reach every target group


The highlight of this year is Collaboration of Sin Sae Dang and world-class artists ‘Mor Chang Tossaphon Sritula and ‘Yun Panpat Techamethakul’ who come together to create 5 powerful tigers to deliver auspicious power in 5 areas: Power, Love ( Love), progress, health (Health) and wealth (Wealth) and find a tiger sculpture “Tiger 5 Auspicious Elements”, Gold Element, Water Element, Wood Element, Fire Element and Earth Element, which will be located in 5 branches as check-in points. Auspicious to receive good life energy in all aspects, including the golden tiger sculpture The tallest in the country, size 6.8 meters, representing Wealth Tiger, blessings of wealth, good luck at Central West Gate (21 Jan. – 1 Feb. 65), water elemental tiger sculpture. On an ice snow mountain, Success Tiger representatives bless the progress smoothly at Central Chiang Mai Airport (28 Jan. – 1 Feb. 65), a wooden tiger sculpture. Created from auspicious flowers, representatives of Love Tiger bless you with love. Fresh happiness at Central Bangna (28 Jan. – 8 Feb. 65), Fire Tiger Sculpture Created from 2 red candles, representing Power Tiger blesses power and prestige. Prosperity and prosperity at Central Rama 2 (21 Jan. – 2 Feb. 65), clay tiger sculpture, porcelain pattern, Mei Gui Hua flower pattern, representative of Health Tiger Blessing health and strength by clay tiger pattern Created by the officials of the Department of Fine Arts, Department of Preserving Murals and Ancient Thai Sculptures at Central Ayutthaya (20 Jan. – 2 Feb. 20) and the ultimate in prosperity with the “Exhibition of Hand-Painting, Siri Artist” at Central World, Central Korat and Central Udon Thani in the form of paintings, sculptures, mixed media and Digital Art Exhibition, reinforcing the destination lifestyle. and the best celebration landmark in every festival.”


Highlight auspicious activities legs get lucky power Happy Infinity at Central Shopping Center such as
central world Power Center 5 The auspicious tiger in the heart of Bangkok “THE FIVE TIGER RANGERS” meets LOVE TIGER RENGER, a photo spot for the power of love. and the tunnel of success receive the power of progress Ready to enjoy the exhibition “Multiple Life by Siri Artist” in the form of painting, sculpture, mixed media and immersive art with The Biggest Dragon Show on PANORAMIX on a giant panoramic screen, Central Nakhon Ratchasima. hand painting exhibition of Her Majesty the Queen Prince Chulabhorn Walailak empress Krom Phra Sri Sawangkhawat Worakatiya Rajanari Along with paying homage to Kuan Yin, an ancient teak wood over 100 years old, Central Phuket is majestic with art galleries from the entrance to the Sky Walk and marveling at the underwater lion dance performances, Central Village, taking great photos. with the park “Power of the Great Tiger”, characterized by giant auspicious Chinese characters; and Central Ramintra, where ancient operas and unique performances are rare and unique.

In addition, meet ‘288 Sueasilp’, Sua Mongkol painted by volunteer artists, celebrities, actors and famous Thai celebrities. Passing on happiness through CSR activities, participating in art auctions, with proceeds from auctions donating to 10 local hospital branches, namely Central Ladprao, Salaya, Khon Kaen, Udon Thani, Lampang, Phitsanulok, Hat Yai, Surat Thani, Samui and Phuket. ) and enjoy the Chinese Market that combines various auspicious menus from legendary shops, Kad China Market, including more than 10,000 items of auspicious items, premium auspicious offerings, fashion items during the Chinese New Year, special items to enhance luck , Giant Tiger Auspicious Lantern Festival, the longest fire-breathing dragon show in Thailand, Gaming Exhibition and the most innovative digital mutelu activities. Scan AR, take cute photos with 5 auspicious tigers, and receive a digital Ang Pao. Maximum value 500 baht


special promotion The more you shop, the more worthwhile, for example, get credit cash back up to 22 %*from SCB credit card and other credit cards Participating in the program, card members in Krungsri Consumer Group receive 0% installments, lift the center* for participating stores/products Ready to receive cash back up to 888 baht, when spending 2,500 baht, buy a limited edition fabric bag 6, auspicious tiger pattern, works by Yun Panpat, only 390 baht each (normally 1,150 baht), Top Spenders 8 people at Spend with Central, The One, The Black, Black and Lux ​​credit cards and have the highest accumulated spending throughout the campaign according to the conditions. Get the right to consult a fortune with Doctor Chang in an exclusive Ready to receive RAKxa One-Night Wellness Package, for the first 50 people who spend 888,888 baht, receive immediately RAKxa One-Day Wellness Package or Hyatt Regency Koh Samui room package, collect and redeem The 1 points instantly at stores at Participate in the program: Shop for 25 baht, get 1 point / redeem 1,000 points, get 100 baht discount, special pay-wai-travel (28 Jan. ’22 – 5 Feb. 65), get The 1 points, adding up to 8,888 points* and special for the customer 1 can register and receive free 1 set of red envelopes (5 envelopes) and Sticker Power of the great tiger Limited edition, designed by Yun Panpat, recommended by Dr. Chang Tossaphon Sritula, ready to pass the holy water sprinkling ceremony. From Thip Wareewihan Temple, 1 piece, from January 21, 65 onwards, until the product runs out. (limited stock)
Experience the auspicious Unlock 5 Elemental Tiger Powers with 5 Highlights of Happiness The most complete of the Chinese New Year festival, complete in one place, in the 2022 POWER OF THE GREAT TIGER campaign. Happy Infinity at 35 Central Shopping Center branches across the country. From 17 Jan. – 16 Feb. 65


special promotion The more you shop, the more worthwhile, for example, get credit cash back up to 22 %*from SCB credit card and other credit cards Participating in the program, card members in Krungsri Consumer Group receive 0% installments, lift the center* for participating stores/products Ready to receive cash back up to 888 baht, when spending 2,500 baht, buy a limited edition fabric bag 6, auspicious tiger pattern, works by Yun Panpat, only 390 baht each (normally 1,150 baht), Top Spenders 8 people at Spend with Central, The One, The Black, Black and Lux ​​credit cards and have the highest accumulated spending throughout the campaign according to the conditions. Get the right to consult a fortune with Doctor Chang in an exclusive Ready to receive RAKxa One-Night Wellness Package, for the first 50 people who spend 888,888 baht, receive immediately RAKxa One-Day Wellness Package or Hyatt Regency Koh Samui room package, collect and redeem The 1 points instantly at stores at Participate in the program: Shop for 25 baht, get 1 point / redeem 1,000 points, get 100 baht discount, special pay-wai-travel (28 Jan. ’22 – 5 Feb. 65), get The 1 points, adding up to 8,888 points* and special for the customer 1 can register and receive free 1 set of red envelopes (5 envelopes) and Sticker Power of the great tiger Limited edition, designed by Yun Panpat, recommended by Dr. Chang Tossaphon Sritula, ready to pass the holy water sprinkling ceremony. From Thip Wareewihan Temple, 1 piece, from January 21, 65 onwards, until the product runs out. (limited stock)
Experience the auspicious Unlock 5 Elemental Tiger Powers with 5 Highlights of Happiness The most complete of the Chinese New Year festival, complete in one place, in the 2022 POWER OF THE GREAT TIGER campaign. Happy Infinity at 35 Central Shopping Center branches across the country. From 17 Jan. – 16 Feb. 65

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