It was last December 8 for the day of the “feast of the Nation”. Corse GSM offered a free month’s subscription to all of its new customers. A commercial gesture worthy of the symbol represented by this date in Corsica. “The proximity to our subscribers is our strength. “
Louis Antonini is the founder of Corse GSM. His company, created in 1994, has been a long-standing partner of SFR for two decades. But 18 months ago, the telephone giant stopped working with the family business. Led in tandem with her daughter Margaux, Corsica GSM therefore had the choice. Give up or revolt. “Despite all the pitfalls and the banana peels, we set out independently to become the first 100% Corsican operator”.
10% of the island market
To offer a top-of-the-range service at attractive prices, Corse GSM is reducing its margins and focusing on customer relations. Tailor-made package, personalized welcome but above all, choice of the best network. “Depending on the location of the subscribers, we offer optimal coverage. At 90%, we go through the Orange pro antennas. “
With nearly 60,000 subscribers, Corsica GSM has won its bet. “Today we represent 10% of the island market. Tied with Bouygues and just behind SFR and Free. »What to achieve balance. “It’s a great commercial success and we are proud to have 70 employees and 15 stores on the island,” continues Margaux. But the firm does not want to stop there. “To promote Corsica beyond the Mediterranean, we have agreements with national distributors. “
At the top of Corsica GSM’s 2022 objectives, to open a store in Paris. “Why not on the Champs-Élysées or at the foot of the Eiffel Tower. A very nice resolution.