“21st IAA-Companies Forum: Leveraging CSR for Sustainable Growth in the Agri-food Industry”

2023-05-27 09:02:49

The Association of Student Engineers in Agricultural and Food Industries (ASSELEING IAA) is organizing the 21e edition of the IAA-Companies forum on June 10, 2023 at IAV Hassan II, under the theme “Corporate Social Responsibility (CSR) as a lever of attractiveness for the agri-food sector”.

The Forum IAA-Entreprises has risen to the rank of emblematic event of the year for the agri-food industry in Morocco. Under the chairmanship of the Minister of Agriculture, Maritime Fisheries, Rural Development and Water and Forests (MAPMDREF), Mohamed Sadiki, the Forum brings together key figures in the sector and establishes an unparalleled forum for consultation for businesses. They will thus have the latitude to promote their brand image, to express their voice, to project themselves into the future of the industry and to contribute to the strategic thinking of the sector.

This year, a double celebration is essential for the Moroccan agri-food industry. This is, on the one hand, the celebration of the 21e edition of the IAA-Companies gathering, under an engaging theme: ʺCorporate Social Responsibility (CSR) as a lever of attractiveness for the agri-food sectorʺ. On the other hand, this year marks the 50e anniversary of the formation of the food industry at IAV Hassan II. These striking figures underline the historical importance of this industry and the IAV’s ongoing commitment to promoting excellence in the agri-food sector.

Thus, CSR is an essential subject for companies in all sectors, and the agri-food industry is no exception. Sustainable development, ethics, transparency and social responsibility are key aspects that must be taken into account in any business strategy to create long-term value and support the kingdom in its vision of sustainable development.

Many renowned guests, including representatives of the ministry and key players in the agri-food industry, will be present at this event.

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